Huawei Phones Are Back on Top: Activation Rates Surge, New Models Coming Soon
Huawei Phones Are Back on Top: Activation Rates Surge, New Models Coming SoonHuawei phones are making a strong push to reclaim the top spot in China. Its models have been selling briskly lately, with activation share exceeding 15% for three consecutive weeks
Huawei Phones Are Back on Top: Activation Rates Surge, New Models Coming Soon
Huawei phones are making a strong push to reclaim the top spot in China. Its models have been selling briskly lately, with activation share exceeding 15% for three consecutive weeks. According to data shared by relevant bloggers, Huawei is set to launch a new mid-range phone in September, which is expected to push activation share above 20%. Earlier this year, Huawei phone activations did surpass 20%, likely due to the launch of the Pura70 series. Huawei has several other new models in the pipeline, including a triple-folding phone currently being promoted, as well as the Mate70 series and the nova13 series.
Huawei's resurgence isn't accidental. Recent data from research firms show that demand in the premium smartphone market remains strong, with global shipments of phones priced over $600 growing year-over-year for the top five manufacturers in the second quarter. Apple holds a dominant position with a 62% market share, followed by Samsung with 22%. Huawei occupies third place with 9%, followed by Xiaomi and vivo with 7% and a strong growth rate, respectively.
Huawei's success in the premium market is a result of its continued investment in R&D. Huawei consistently introduces innovative features and refines its ecosystem to offer a more convenient and intelligent user experience. For instance, HarmonyOS and HUAWEI Mobile Services (HMS) have become recognized choices among users.
The rapid growth of Huawei phones reflects consumer confidence in domestic phone brands. In recent years, Chinese smartphone brands have been continuously improving their product quality and research and development capabilities, breaking new ground in technological innovation and user experience. As a representative of domestic brands, Huawei's rise has set a benchmark for other Chinese phone brands.
Moving forward, Huawei will continue its focus on technological innovation to provide users with even higher-quality products and services. With the upcoming launches of new models, Huawei phones are poised to maintain their strong growth trajectory, ultimately aiming to reclaim the top spot in China.
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