OPPO Developer Conference 2024: AI Takes a Step Closer, Building an Open and Win-Win Ecosystem

OPPO Developer Conference 2024: AI Takes a Step Closer, Building an Open and Win-Win EcosystemOctober 17, 2024, Hangzhou, China - The 2024 OPPO Developer Conference (ODC24) officially opened in Hangzhou. Themed "AI Takes a Step Closer", the conference focused on the development of OPPO's AI technology and the building of an open and win-win ecosystem

OPPO Developer Conference 2024: AI Takes a Step Closer, Building an Open and Win-Win Ecosystem

October 17, 2024, Hangzhou, China - The 2024 OPPO Developer Conference (ODC24) officially opened in Hangzhou. Themed "AI Takes a Step Closer", the conference focused on the development of OPPO's AI technology and the building of an open and win-win ecosystem. At this conference, OPPO unveiled its new system-level AI and ColorOS 15, and conducted in-depth explorations in developer ecosystem co-construction.

Tang Kai, President of OPPO Software Engineering Business Unit, said: "AIOS is a key component of AI smartphones. We believe AIOS will go through three stages: from the first stage of system application AIization (AIforSystem), to the second stage of system AIization (SystemforAI), and then to the third stage of AI as a system (AIasSystem). Facing the new future of AI, we will continue to maintain an open and collaborative attitude, work closely with industry leaders, and create the best AI smartphone experience for users."

ColorOS 15 Makes a Comprehensive Debut: An Ultra-Fast, More Natural Smart and Smooth New Experience

Since its first release in 2013, ColorOS has consistently adhered to the "human-centered" design philosophy, aiming to provide a smoother, smarter, and easier-to-use system experience for global users. The new ColorOS 15, themed "Ultra-fast, More Natural", focuses on smoothness, AI, design, and ease of use, bringing a refreshing experience.

Upgraded Smoothness: The new ColorOS 15 comprehensively reconstructs from the bottom layer to the user layer, solving the subtle lag that arises when multiple senses are combined into a perception. It brings a smooth dual engine, comprehensively ensuring a smooth user experience. The new "Aurora Engine" introduces the industry's first parallel rendering framework, achieving a continuous and silky animation effect; the "Tidal Engine" delivers a dual improvement in smoothness and battery life through chip-level performance optimization.

AI-Powered Smart Experience: With the support of OPPO's multiple self-developed AI technologies, ColorOS 15 realizes a new "One-Click Ask Screen" system-level AI interaction, integrating multiple AI capabilities that run through the entire system, allowing AI to transition from novelty to regular use. The fully upgraded "Super Xiaobu Assistant", as well as numerous practical and easy-to-use "AI Image Editing" and "AI Office" functions, make AI your go-to source for information, your image editing expert, and your learning and office assistant.

Design Innovation: OPPO uses "Easy Simplicity Design" philosophy as its cornerstone, pursuing the optimal balance of aesthetics, texture, and user experience in change and simplification. The new ColorOS 15 draws inspiration from natural light and shadow, uses light and shadow to shape and restore reality, finding a perfect balance between "nature" and "self". Through design that combines natural familiarity and intelligent delight, it helps users enjoy a smooth, comfortable, and intuitive 24/7 experience while pursuing personalized expression with dynamic vitality.

Improved Ease of Use: Focusing on ease of use, ColorOS continues to co-create with users, continuously refining functional details. New features such as "Reversible Album Editing", "Near-Native Interoperability with iOS", "Live Photo", as well as the newly upgraded "Fluid Cloud", the industry-leading "Free Window System" and other popular easy-to-use functions further enhance the system's ease of use and convenience.

OPPO AI: Redefining System-Level AI Experience

Since proposing the AI smartphone strategy earlier this year, OPPO has been committed to becoming a contributor and popularizer of AI smartphones, bringing cutting-edge AI technology from the lab to users' lives. Behind the new system-level AI brought by ColorOS 15 is OPPO AI's redefinition of interaction paradigm, computing paradigm, and development paradigm.

AI Restructure Interaction Paradigm: To achieve this intuitive, simple, and easy-to-use interactive experience, OPPO introduces the new SenseNow smart framework, allowing AI to truly achieve a multi-modal intuitive interactive experience that "hears clearly, understands, speaks well, and does fast".

• SenseNow Smart Framework integrates OPPO's proprietary voice multi-level wake-up and personalized identification technology to achieve voice wake-up and recognition accuracy above 97%.

• Multi-Modal Understanding gives AI the ability to see, and is the core of the SenseNow smart framework. The use of retrieval-enhanced multi-modal understanding technology allows OPPO AI to achieve mixed text and image retrieval, supporting recognition of over 1000 subjects, including scenic spots, food, and people.

The use of the Generative Speech Synthesis Framework allows AI to simulate the tone and rhythm of human speech, and supports over 20 personalized voices, delivering a more natural voice interaction experience.

• SenseNow Smart Framework also allows OPPO AI to fuse different types of information sources, such as voice, text, and images, understand users' complex intentions, and complete seamless cross-application operations.

• The new Xiaobu will support over 1800 phone instruction commands, allowing users to complete corresponding phone settings or application operations with simple voice commands.

AI Restructure Computing Paradigm: In the AI era, simply having powerful computing power cannot achieve breakthroughs in product experience. OPPO's end-cloud collaborative large model matrix architecture significantly improves computing efficiency, restructuring the computing paradigm of the AI era.

• Self-Trained Large Models: OPPO is committed to accumulating technological expertise in training its own large models, not only breaking the limitations of traditional computing power, but also focusing on improving computing efficiency. In the latest SuperCLUE ranking, OPPO's Andes large model has won first place in the security, intelligent agents, and mathematics sub-rankings, achieving an outstanding second place in the overall ranking domestically.

• Open Collaboration, Win-Win Cooperation: In addition to continuously polishing the self-trained Andes large model, OPPO adheres to the philosophy of open collaboration and win-win cooperation, working with many domestic large model manufacturers to strive to bring the best AI experience to users. Collaboration with partners such as Alibaba Cloud has improved the performance and efficiency of AI in these areas. Particularly in terms of vertical domain model capabilities, OPPO excels in personalized and efficient model scheduling.

• On-Device LoRA Architecture: In terms of on-device computing, hardware resource constraints have hindered deployment of on-device large models. OPPO has jointly developed a groundbreaking on-device LoRA architecture with chip manufacturers, employing a new architecture of one base model and multiple dynamically loaded small models. This significantly reduces peak memory usage on the phone, achieving a breakthrough in the hardware resource bottleneck when deploying multiple large models on-device.

• End-Cloud Collaborative Multi-Vertical Large Model Matrix: Allows OPPO AI to have the capability to provide the most suitable professional large model service for different user scenarios. The new intelligent decision model routing, through multi-modal understanding of the information provided by the user, accurately routes it to the corresponding expert model. For example, the system can recognize whether the photo uploaded by the user is a math exam paper or a person's photo, and provide corresponding problem-solving or dynamic query services, achieving efficient personalized scheduling.

• AI Private Computing Cloud: OPPO also introduces a new AI private computing cloud, adopting a hardware-level TEE trusted computing technology with end-cloud collaboration, ensuring the security and reliability of cloud-side and end-side computing. No one, including OPPO, can access user data. This technology provides users with an AI experience that is both efficient and secure.

AI Restructure Development Paradigm: To promote innovation and openness in the AI ecosystem, OPPO has launched the first intelligent agent development platform in the mobile phone industry, officially opening it to the entire industry. This platform provides low-threshold, zero-code development tools to help developers quickly build and deploy intelligent agent applications, promoting the prosperity of the intelligent agent ecosystem.

• Open Platform: Through partnerships with Baidu Cloud, Volcano Engine, Alipay, and others, OPPO provides developers with rich APIs and end-cloud collaborative architectures to support efficient operation of intelligent agents in various scenarios.

• Lowering Development Thresholds: This platform not only lowers the technical threshold for AI development, but also accelerates the process from concept to product landing, promoting the popularization and innovation of AI technology.

Prosperous Growth: OPPO Continuously Builds an Open Ecosystem Together with Global Developers and Creators

Over the past year, OPPO's open ecosystem has maintained a prosperous growth trend, with the number of OPPO global developers and creators exceeding 2 million. Focusing on four areas: application distribution, content distribution, service distribution, and overseas services, OPPO and its ecosystem partners have jointly served over 700 million users worldwide.

Wang Yongjun, General Manager of OPPO Internet Services Ecosystem Department, said that in the era of AI smartphones, users' interaction methods are transitioning from single screen clicks to multi-modal methods like voice and image, and services that were originally dependent on apps are gradually being deconstructed and provided to users in an atomic form. The new ColorOS 15 will bring users a new atomic, multi-modal, and intelligent service ecosystem experience.

• Atomic Services: ColorOS 15 extracts services from apps and presents them in the form of cards