November Smartphone Market Heats Up: iQOO, Redmi, Realme, Nubia, Huawei - Who Takes the Lead?

November Smartphone Market Heats Up: iQOO, Redmi, Realme, Nubia, Huawei - Who Takes the Lead?November brings a new wave of fierce competition to the smartphone market. Following the release of numerous top-tier flagship phones in October, sub-brands' flagship series will clash in November, showcasing their unique charms

November Smartphone Market Heats Up: iQOO, Redmi, Realme, Nubia, Huawei - Who Takes the Lead?

November brings a new wave of fierce competition to the smartphone market. Following the release of numerous top-tier flagship phones in October, sub-brands' flagship series will clash in November, showcasing their unique charms. From the performance showdown between iQOO and Redmi, to the all-round flagship duel between Realme and Nubia, and finally, the grand entrance of the Huawei Mate70 series, November's smartphone market is bound to be exciting.

iQOO vs. Redmi: Old Rivals Return to the Battlefield

As representatives of sub-brand flagships, iQOO and Redmi have always been synonymous with performance and value for money, making them the first choice for many users seeking flagship chipsets. This year, the release of the iQOO Neo10 series and Redmi K80 series has once again pushed these two manufacturers to the forefront of competition.

The iQOO Neo10 series is again divided into two models: the iQOO Neo10 and iQOO Neo10 Pro. The Neo10 features the Snapdragon 8 Gen3 mobile platform, while the Neo10 Pro debuts with the Dimensity 9400 mobile platform, continuing iQOO Neo's strategy of offering both old and new. Notably, the iQOO Neo10 Pro not only premieres the Dimensity 9400 but also upgrades its peripheral configuration, including a metal frame, Blue Ocean battery, ultrasonic fingerprint sensor, and more. Additionally, iQOO might incorporate a satellite communication solution in the Neo10 series, further boosting its competitiveness.

The Redmi K80 series retains the previous generation's chipset strategy, with the standard K80 equipped with the Snapdragon 8 Gen3 and the K80 Pro sporting the Snapdragon 8 Gen 2. Benefitting from Redmi's complete product line repositioning, the K80 series achieves a comprehensive upgrade in performance configuration, encompassing a full metal frame, 120W fast charging across the line, optical/ultrasonic fingerprint sensors, and more. The K80 Pro even collaborates with Huaxing Optoelectronics to adopt a 2K screen with a new light-emitting material.

Beyond performance, the Redmi K80 series boasts new breakthroughs in imaging. Redmi has already gained recognition in the imaging realm with its flagship-level "Light Hunter" sensor. Reports indicate that Redmi might equip the K80 Pro with a newly customized telephoto lens, further enhancing its imaging capabilities and telephoto zoom performance.

Realme vs. Nubia: A Peak Duel of Oversized Flagships

Realme and Nubia both opted to release their new generation flagship smartphones after October, targeting the "oversized" flagship market.

The Realme GT7 Pro skips number 6 and jumps straight to the Realme GT7 Pro, unifying the GT series and GT Neo series product generations and making significant design adjustments. It adopts a left-corner camera module design for a cleaner visual appeal. In terms of performance, the Realme GT7 Pro naturally features the Snapdragon 8 Gen 2, boasting significant advancements in CPU, GPU, browser, ray tracing, and other aspects, becoming the prime choice for "stubborn" users.

The Nubia Z70 Ultra prioritizes a true full-screen experience. The new customized panel designed for it achieves remarkable improvements in resolution and color accuracy, effectively hiding the under-screen camera. AI algorithms address image quality issues in selfies, face recognition, and other scenarios. Nubia's official release of macro photos hints that the Z70 Ultra's telephoto and telephoto macro features will be one of its key imaging selling points.

The Realme GT7 Pro claims to be equipped with a 120X AI super clear telephoto lens, signifying the beginning of a mobile imaging telephoto battle. Both Realme and Nubia's oversized flagships push the boundaries in performance, imaging, design, and more. Moreover, the Realme GT7 Pro might be the only flagship model this year to avoid a price increase, further highlighting its cost-effectiveness.

Huawei Mate70 Series: A Grand Finale, Reshaping the Flagship

The Huawei Mate70 series will arrive with three models: Mate70, Mate70 Pro, and Mate70 Pro+. These three models not only offer 1.5K straight screens and 2K curved screens, but also bring BOE's 120Hz adaptive refresh rate and 3000 nits peak brightness, significantly enhancing the overall visual experience.

In biometric recognition technology, the Huawei Mate70 series may opt for a combination of side fingerprint and 3D facial recognition. While this approach has sparked some controversy, Xiao Lei believes that Huawei's choice of biometric technology prioritizes alignment with the future development of the HarmonyOS ecosystem. Its high-security facial recognition ensures user data safety.

In terms of imaging configuration, the Mate70 Pro+ is likely to introduce a 1-inch main camera and a retractable lens system. The Mate70 and Mate70 Pro will be equipped with OV50K ultra-large variable aperture sensors from OmniVision Technologies, along with LOFIC technology, further improving tolerance and stability in complex scenes.

In terms of the HarmonyOS ecosystem, the Mate70 series is equipped with a pure HarmonyOS NEXT system, addressing the application compatibility issues that have plagued users, particularly with the full adaptation of Tencent applications like WeChat and QQ. This provides users with tangible conveniences. With the continuous launch of more HarmonyOS native apps, Huawei has established an insurmountable ecosystem advantage.

New Flagships Meet Double 11 Promotions, How to Choose?

The rapid iteration of flagship smartphones makes it difficult for many users to choose during the Double 11 promotions, especially with the overall price increase of flagship phones this year, making the decision even more challenging.

In terms of imaging, the vivo X200 series, OPPO Find X8 series, and Honor Magic7 series are all flagship models focused on imaging, but their individual upgrade highlights differ. The biggest highlight of the vivo X200 series is that the vivo X200 Pro is the first to adopt the 200-megapixel telephoto lens from the X100 Ultra, with structural improvements enhancing focusing speed. The OPPO Find X8 series prioritizes gameplay, such as LivePhoto, retro film filters, and more. If you value a comprehensive full-focal length imaging experience, the vivo X100 Ultra might be more suitable; if you prefer camera gameplay, the OPPO Find X8 series would be a good choice.

In terms of performance, both Dimensity 9400 and Snapdragon 8 Gen 2 adopt TSMC's 3nm process technology, focusing on large core dominance and power consumption balance. If you have high requirements for the energy efficiency and extreme performance release of flagship models, then you can choose the new generation flagship.

Overall, the trend of November's new phones is still to focus on flagship technology downshifting, such as the iQOO Neo10 series' Blue Ocean battery, ultrasonic fingerprint technology; Redmi K80 series' Light Hunter sensor, and more. From a technical perspective, this is undoubtedly a positive phenomenon, allowing more users to enjoy advanced technology.

However, in the face of changes in upstream supply chain prices, almost all of the new phones debuting in November will see price increases, potentially leading to direct competition with their predecessors. Therefore, users need to weigh the advantages of new models against price factors to make informed choices.