Apple Launches "Featuring Nominations" Feature: Developers Can Proactively Recommend Apps for Greater Visibility
Apple Launches "Featuring Nominations" Feature: Developers Can Proactively Recommend Apps for Greater VisibilityApple recently announced the launch of the "Featuring Nominations" feature, now available in AppStoreConnect. This feature, first unveiled at the WWDC global developer conference in June, aims to provide app developers with a more convenient way to promote their apps, updates, and new features
Apple Launches "Featuring Nominations" Feature: Developers Can Proactively Recommend Apps for Greater Visibility
Apple recently announced the launch of the "Featuring Nominations" feature, now available in AppStoreConnect. This feature, first unveiled at the WWDC global developer conference in June, aims to provide app developers with a more convenient way to promote their apps, updates, and new features.
The "Featuring Nominations" feature streamlines communication between developers and Apple, offering an effective marketing tool. Previously, developers had to wait for Apple's approval to be featured. Now, they can proactively nominate their apps and choose from three different types of updates: new content, app enhancements, and new app releases. Featured apps receive a significant boost in traffic, helping developers attract more users.
In AppStoreConnect, developers can submit nominations individually through the nomination dashboard. For publishers with multiple apps, a spreadsheet can be used for bulk uploads. Apple recommends developers use easy-to-remember names to help the editorial team understand the app's new content or features.
Additionally, developers need to provide the update's name and a detailed description, explaining the specifics and expected release date. They can also add other information, such as the development story, app creation process, or other elements that might draw user attention.
The introduction of "Featuring Nominations" gives developers more control, enabling them to more effectively promote their apps and gain greater visibility. Through this feature, developers can recommend their apps to a wider audience and achieve broader market impact.
About AppStoreConnect:
AppStoreConnect is available for free download in the AppStore and requires devices running iOS 17 or later. Further details can be found on Apple's developer website.
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