Second-Half Flagship Phone Camera Module Design Trend: The Return of the Horizontal Large Matrix DECO; Will the Xiaomi 11 Ultra Design Philosophy Become Popular Again?

Second-Half Flagship Phone Camera Module Design Trend: The Return of the Horizontal Large Matrix DECO; Will the Xiaomi 11 Ultra Design Philosophy Become Popular Again?On February 24th, a digital blogger, "Digital Chat Station," revealed that several iterative flagship phones launching in the second half of the year will adopt a horizontal large matrix DECO camera module design. This news immediately sparked heated discussion, with many netizens suggesting that the Xiaomi 11 Ultra's value is being reassessed

Second-Half Flagship Phone Camera Module Design Trend: The Return of the Horizontal Large Matrix DECO; Will the Xiaomi 11 Ultra Design Philosophy Become Popular Again?

On February 24th, a digital blogger, "Digital Chat Station," revealed that several iterative flagship phones launching in the second half of the year will adopt a horizontal large matrix DECO camera module design. This news immediately sparked heated discussion, with many netizens suggesting that the Xiaomi 11 Ultra's value is being reassessed.

Leaked CAD renders show that Apple's upcoming iPhone 17 Pro and iPhone 17 Pro Max will feature an oversized horizontal camera module. Although the three camera modules remain on the left, this design has generated considerable controversy. Many netizens find the design familiar, noting its resemblance to the Xiaomi 11 Ultra. This design's "resurgence" is not accidental; it signals a significant trend in second-half phone camera module design: the return of the horizontal large matrix.

Looking ahead to the second half of the year, besides the Apple iPhone 17 Pro series, several domestic brands plan to use a similar horizontal large matrix camera module design. Even more anticipated is the potential return of a secondary screen feature to flagship phones; this mirrors the Xiaomi 11 Ultra's design philosophy, inevitably bringing the classic model back into the conversation.

Officially launched on March 29th, 2021, the Xiaomi 11 Ultra, Xiaomi's annual ultra-premium flagship, boasts a timeless design. Its most striking feature is its highly recognizable rear camera module, instantly identifiable by its unique style. Furthermore, the Xiaomi 11 Ultra features a unique "small screen" on the back an innovative feature at the time. This small screen allowed for front-facing previews and selfies, greatly enhancing user experience and expanding photographic possibilities.

The Xiaomi 11 Ultra's camera module design boldly uses a horizontal arrangement, integrating multiple cameras and sensors into one large module. This not only enhanced visual impact but also foreshadowed the trend towards modularity and integration in phone camera systems. Its appearance led a trend in phone camera design at the time. Even now, over two years later, its design philosophy remains forward-thinking and, in some ways, ahead of the market.

The horizontal large matrix camera module design of the Apple iPhone 17 Pro series bears a striking resemblance to the Xiaomi 11 Ultra's design philosophy. While Apple's specific implementation may differ, the core design principle integrating multiple cameras and sensors into a large horizontal module aligns closely with the Xiaomi 11 Ultra. This reflects that the horizontal large matrix DECO remains a popular choice for manufacturers pursuing superior imaging capabilities.

The reappearance of this design not only signifies a design trend's return but also brings the Xiaomi 11 Ultra back into the spotlight. Its once-bold and innovative design remains relevant, showcasing Xiaomi's design excellence and the forward-thinking nature of its design philosophy.

It is worth noting that, in addition to the horizontal large matrix DECO design, some manufacturers plan to reintroduce the secondary screen feature to flagship phones. This echoes the Xiaomi 11 Ultra's "small screen," demonstrating manufacturers' efforts to explore more innovative and practical camera systems. This further validates the foresight of the Xiaomi 11 Ultra's design philosophy and the market's ongoing demand for comprehensive imaging solutions.

In conclusion, a clear trend emerges in the camera module design of many upcoming flagship phones: the return of the horizontal large matrix DECO, and potentially, the inclusion of a secondary screen. The Xiaomi 11 Ultra, a pioneer of this design, may once again influence the market and profoundly shape the direction of future phone camera module design. This underscores that good design stands the test of time and leads trends. The Xiaomi 11 Ultra undoubtedly made a significant mark on the history of mobile phone camera design.