Xiaomi's 100 Billion RMB R&D Investment Bears Fruit: High-End Smartphone Strategy Succeeds, Xiaomi YU7 Poised for Launch

Xiaomi's 100 Billion RMB R&D Investment Bears Fruit: High-End Smartphone Strategy Succeeds, Xiaomi YU7 Poised for LaunchXiaomi founder Lei Jun recently announced at the 2025 National People's Congress that the company invested over 105 billion RMB (approximately $14.7 billion USD) in technological innovation over the past five years, exceeding its initial plan of 100 billion RMB

Xiaomi's 100 Billion RMB R&D Investment Bears Fruit: High-End Smartphone Strategy Succeeds, Xiaomi YU7 Poised for Launch

Xiaomi founder Lei Jun recently announced at the 2025 National People's Congress that the company invested over 105 billion RMB (approximately $14.7 billion USD) in technological innovation over the past five years, exceeding its initial plan of 100 billion RMB. This massive investment has yielded significant results, with Xiaomi maintaining its leading position in the smartphone market, aggressively pursuing a high-end strategy, and actively developing its automotive business.

Smartphone Business: High-End Flagship Leads the Market, Transparent Repair Prices

Lei Jun emphasized Xiaomi's commitment to technological innovation and revealed impressive performance: Xiaomi has ranked among the top three global smartphone manufacturers for 18 consecutive quarters, shipping 170 million units last year and capturing a 14% global market share. This means that one out of every seven smartphones sold globally is a Xiaomi phone. Furthermore, Xiaomi's smart home IoT platform has connected over 900 million devices, demonstrating its strong presence in the IoT sector.

Xiaomi's recently released high-end flagship, the Xiaomi 15 Ultra, has exceeded market expectations, successfully propelling Xiaomi's high-end strategy. To enhance user service, Xiaomi's website also publicly lists repair part prices for the Xiaomi 15 Ultra, reflecting Xiaomi's commitment to improving user experience and transparent operations. Specific prices are as follows:

• Rear Camera:

• Ultra-wide angle: 530 RMB

• Wide angle: 930 RMB

• Telephoto: 210 RMB

• Front Camera: 60 RMB

• Mainboard:

• 12GB+256GB: 2940 RMB

• 16GB+512GB: 3140 RMB

• 16GB+1TB: 3440 RMB

• 16GB+1TB Dual Satellite Version: 3540 RMB

• Speaker: 60 RMB

• Display: 1350 RMB

• Sub-board: 100 RMB

• Battery: 179 RMB

• Battery Cover: 270 RMB

• Out-of-Warranty Labor: 40 RMB

Generally, out-of-warranty repair costs = parts price + labor cost. A separate two-way shipping fee applies for mail-in repairs. For repairs requiring multiple parts, only the highest labor cost will be charged.

Automotive Business: Xiaomi YU7 Imminent Launch, Ample Production Capacity

Beyond the continued success of its smartphone business, Xiaomi's automotive division is accelerating its development. The Xiaomi SU7 Ultra was launched alongside the Xiaomi 15 Ultra, further demonstrating Xiaomi's commitment and investment in the automotive sector. The highly anticipated second Xiaomi vehicle, the Xiaomi YU7, has completed multiple rounds of MIIT (Ministry of Industry and Information Technology) declarations and is in the final stages of testing, with an expected launch in June or July 2025.

According to MIIT information, the Xiaomi YU7 will offer various configurations to meet diverse user needs. Battery capacity options will include 96.3 kWh and 101.7 kWh.

• 101.7 kWh All-Wheel Drive Version: Equipped with CATL ternary lithium batteries, offering CLTC ranges of 760km, 750km, and 670km.

• 96.3 kWh Rear-Wheel Drive Version: Equipped with BYD Blade Battery (LFP), offering CLTC ranges of 820km, 810km, and 725km.

Furthermore, reports suggest a possible 75 kWh LFP rear-wheel drive version of the YU7, aiming to lower the entry price and broaden market reach.

To ensure sufficient production capacity, Xiaomi's second phase Beijing Yizhuang factory is operational, with projected annual production capacity for the YU7 exceeding 300,000 units. Additionally, Xiaomi is planning collaborations with other automakers to utilize idle production lines and address potential capacity bottlenecks, ensuring timely deliveries.

Future Outlook: Continued Focus on High-End Market, Technology-Driven Development

The results of Xiaomi's massive R&D investment over the past five years are becoming evident. The continued leadership in the smartphone sector and the steady progress in the automotive business demonstrate Xiaomis strong innovative capabilities and growth potential. Xiaomi will continue to cultivate the high-end smartphone market and increase investment in emerging fields such as automotive. Driven by technological innovation, Xiaomi is poised to achieve even greater success. The 100 billion RMB R&D investment not only underscores Xiaomis unwavering commitment to technological innovation but also reflects its confidence and determination in future development. This substantial investment has not only solidified Xiaomis leading position in the smartphone market but also laid a solid foundation for its foray into emerging industries like automotive. Xiaomi focuses not only on product R&D and innovation but also on enhancing user experience. The transparent repair pricing and proactive capacity assurance measures reflect Xiaomi's pragmatic and user-centric business philosophy.

Looking ahead, Xiaomi will continue to pursue technological innovation, consistently delivering superior products and services to create an even better life for its users. Xiaomi's success is not only a result of its own efforts but also a microcosm of the vibrant growth of China's technology industry. Xiaomi's experience and practices provide valuable reference and guidance for other companies and inject new vitality into the future development of China's technology industry.

Xiaomi's continued growth and innovation also contribute to China's economic development and offer global consumers more choices and higher-quality products. Xiaomi's success story will continue to inspire and influence Chinese technology companies, jointly promoting the progress and development of China's technology industry. Xiaomi's future development is promising, and its continued technological innovation and user-centric approach will continue to guide its competitiveness in the global market.