OPPO Find series explicitly rules out "wide-folding" phones: Responding to user questions and analyzing market trends
OPPO Find series explicitly rules out "wide-folding" phones: Responding to user questions and analyzing market trendsZhou Yibo, product director of OPPO's Find series, recently interacted with users on Weibo, explicitly stating that the OPPO Find series will not launch "wide-folding" phones. This response quickly attracted industry attention and brought the market prospects of "wide-folding" phones back into the spotlight
OPPO Find series explicitly rules out "wide-folding" phones: Responding to user questions and analyzing market trends
Zhou Yibo, product director of OPPO's Find series, recently interacted with users on Weibo, explicitly stating that the OPPO Find series will not launch "wide-folding" phones. This response quickly attracted industry attention and brought the market prospects of "wide-folding" phones back into the spotlight. Previously, on March 21st, digital blogger @DigitalChatStation had revealed that two other manufacturers were testing custom-ratio foldable phones, but these "large-fold" phones are not expected to be launched until the year after next.
This timeline echoes Zhou Yibo's response, seemingly suggesting that the technological maturity and market acceptance of "wide-folding" phones still require further observation.
Huawei's Pura X "wide-folding" phone, launched on March 20th, is undoubtedly the current representative of "wide-folding" phones. This phone features the HarmonyOS 5 system and a 16:10 inner screen with a resolution of 21201320, supporting a 1~120Hz LTPO 2.0 adaptive refresh rate, a peak brightness of 2500 nits, HDR Vivid, and 1440Hz PWM dimming, achieving industry-leading display capabilities. Furthermore, the Pura X boasts features like XiaoYi AI, Beidou satellite communication, and Hongfeng imaging, further enhancing the user experience.
However, even with Huawei's Pura X already on the market, its market performance and user feedback remain crucial factors influencing other manufacturers' decisions. The unique screen ratio of "wide-folding" phones, while advantageous for office work and multimedia consumption, presents design and manufacturing challenges. For example, balancing screen ratio and portability, optimizing app adaptation, and resolving screen creases are all hurdles manufacturers need to overcome.
OPPO's decision to forgo "wide-folding" phones may stem from cautious consideration of these challenges. The Find series has always been known for its high-end positioning and technological innovation. OPPO may prefer to focus on other technological directions, such as thin and light foldable screens and rollable screens, to meet market demand for different phone forms. This doesn't signify OPPO abandoning exploration of foldable screen technology, but rather a more prudent selection of technological routes to secure a position in the foldable phone market.
Zhou Yibo's response also indirectly reflects the current state of the foldable phone market. While the market is experiencing continuous growth, different types of foldable phones vary in market share and user acceptance. "Wide-folding" phones, as a relatively new form factor, require further validation of their technological maturity and market demand. Manufacturers need to balance technological innovation with market demand to succeed in the fiercely competitive foldable phone market.
OPPO Find series' decision not to pursue "wide-folding" phones doesn't mean abandoning R&D and application of foldable screen technology. Instead, it might represent OPPO's focus on strategic planning and rational assessment of market risks and technological challenges. OPPO may choose to deploy resources in other foldable screen technology areas, such as thinner foldable phones or other innovative foldable phone forms. In the future, OPPO might participate in the foldable phone market competition in different ways, bringing consumers more impressive products and experiences.
Based on the available information, the market prospects of "wide-folding" phones remain uncertain. Technological maturity, user acceptance, and application ecosystem development are all crucial factors influencing their development. OPPO Find series' choice also provides a reference for other manufacturers, prompting them to make more informed decisions regarding foldable screen technology R&D and market positioning. The future direction of the foldable phone market remains to be further tested by the market. OPPO, on the other hand, has opted for a more stable and pragmatic strategy, waiting for the opportune moment to make its move.
In summary, OPPO Find series' decision to explicitly not launch "wide-folding" phones is based on a rational assessment of the market and technology, as well as a clear positioning of its product strategy. This event provides a window into the future development trends of the foldable phone market and deserves continued attention.
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