Analysis on the evolvement of Samsung and Chinese folding screen market: Fast evaluation of present status

Analysis on the evolvement of Samsung and Chinese folding screen market: Fast evaluation of present statusWith the rapid development of technology and the increasingly fierce competition in the smart phone market, especially in the foldable screen phone market, Samsung used to occupy a dominant position in the market. However, in the current situation of the Chinese market, this once market leader has seen a significant decline

Analysis on the evolvement of Samsung and Chinese folding screen market: Fast evaluation of present status

With the rapid development of technology and the increasingly fierce competition in the smart phone market, especially in the foldable screen phone market, Samsung used to occupy a dominant position in the market. However, in the current situation of the Chinese market, this once market leader has seen a significant decline. This article will introduce you to the decline phenomenon of Samsung in the Chinese market and the new trends in the Chinese foldable screen market.

Market Overview

In the past August 14th, we learned that Samsung's share of the Chinese market has fallen from its former absolute advantage to 3%, with a decline exceeding 15 percentage points compared to the first quarter of 2023. At the same time, the Chinese foldable screen phone market is still showing robust growth, with rapid shipments. According to CounterpointResearch data, Huawei has become the top brand in the global foldable screen market, with a shocking growth rate of 257%. In addition, the growth rates of R&D and Honor and Motorola are 460% and 1473% respectively.

As a leader in the foldable screen phone market, Samsung had a share of up to 93% in China at one time. However, with the strong rise of Chinese brands, Samsung's market share is under unprecedented challenge. Currently, Samsung's global market share has slipped to only 3% globally, indicating that its long-standing global first position is being gradually eroded. The reasons behind this are complex and diverse, but it cannot be denied that the competition situation in China is rapidly evolving.

III. Development and Advantages of Chinese Brands

Against this market landscape, Chinese brands have shown significant competitive advantages in terms of price and innovation points. Coupled with the domestic mature supply chain support, the rapid implementation of innovative technology for domestic foldable screen phones results in lower costs. This means consumers can enjoy higher-value products. In addition, these Chinese brands have actively carried out technological research and development to promote the rapid development of foldable screen phones.

Four Future Outlook

Facing the challenges and opportunities of the market, the future foldable screen phone market is still full of uncertainties. What is the development direction of Chinese brands in the future? We predict that in the coming years, the Chinese foldable screen phone market will continue to grow rapidly. At the same time, more international brands will also join this fiercely competitive market. In addition, major brands will continue to increase investment in technology research and innovation to maintain their leading position in the market.

In general, facing the market transformation and challenges, we should maintain an open and inclusive mindset. Whether from national policies or market development trends, the future foldable screen mobile phone market still boasts hope and opportunities. Let's look forward to this market development trend and hope that the future mobile phone industry can bring more choices and experiences to consumers.