Nokia Officially Exits the Chinese Market, HMD Global Operates Independently

Nokia Officially Exits the Chinese Market, HMD Global Operates IndependentlyKuaitech, August 16th: Nokia's official Weibo account announced today that HMD Global is officially entering the Chinese market. This move signals the complete departure of the Nokia brand from the Chinese market, no longer even existing as a "rebranded" product

Nokia Officially Exits the Chinese Market, HMD Global Operates Independently

Kuaitech, August 16th: Nokia's official Weibo account announced today that HMD Global is officially entering the Chinese market. This move signals the complete departure of the Nokia brand from the Chinese market, no longer even existing as a "rebranded" product.

HMD Global is the largest smart device manufacturer in Europe and the global licensee for the design, development, manufacturing, and sales of Nokia phones. In recent years, all Nokia products seen in the market have been created by HMD Global. The company was established by several former Nokia managers and has been granted licensing rights for Nokia smartphones and tablets.

It is reported that HMD Global will no longer produce Nokia smartphones in the future and will instead focus on developing its own brand of devices. Previously, HMD Global had already launched its own brand of smartphones at MWC. HMD Global's entry into China means that future products launched in the Chinese market will no longer use the Nokia logo, but the HMD Global branding.

Information reveals that Nokia entered into a partnership with HMD Global in May 2016, licensing the Nokia brand to HMD Global. After being acquired by HMD Global, Nokia, once focused on Windows Phone systems, began to fully embrace the Android ecosystem. Now, with HMD Global shifting towards its own brand, the HMD Global social media platform account "HMDGlobal" is now operational, while the Nokia phone account has been simultaneously suspended. The Nokia smartphone, once a competitor alongside Motorola, has officially bid farewell to the Chinese market.

Nokia once held a dominant position in the smartphone market, but its market share has been steadily declining in recent years. In 2011, Nokia sold its phone business to Microsoft and began focusing on network equipment and services. In 2016, Nokia partnered with HMD Global to re-enter the smartphone market. However, Nokia phones failed to achieve the expected success in the market and ultimately chose to exit the Chinese market.

Nokia's departure from the Chinese market marks the complete farewell of the former mobile giant and has sparked widespread attention in the industry. For HMD Global, this marks a significant turning point. HMD Global needs to work hard to build its own brand and compete with other smartphone manufacturers to secure a foothold in the fierce smartphone market.

The disappearance of the Nokia brand in China also evokes a feeling of the changing times. The former mobile phone giant is now gradually fading from people's view in the face of market competition. This might serve as a reminder that any company needs to continuously innovate to remain competitive in the market.