Honor Magic7 Series Launched, Zhao Ming Announces Independence of Honor GT Series, Positioned as "A New Performance Technology Series That Understands Young People Better"
Honor Magic7 Series Launched, Zhao Ming Announces Independence of Honor GT Series, Positioned as "A New Performance Technology Series That Understands Young People Better"Last night, Honor officially launched the Magic7 series, with comprehensive upgrades in configuration, and its AI intelligent experience is leading the industry. At the same time, Honor CEO Zhao Ming announced at the launch event: "Honor GT will become an independent product line, positioned as 'a new performance technology series that understands young people better,' with the first product to be released at the end of the year
Honor Magic7 Series Launched, Zhao Ming Announces Independence of Honor GT Series, Positioned as "A New Performance Technology Series That Understands Young People Better"
Last night, Honor officially launched the Magic7 series, with comprehensive upgrades in configuration, and its AI intelligent experience is leading the industry. At the same time, Honor CEO Zhao Ming announced at the launch event: "Honor GT will become an independent product line, positioned as 'a new performance technology series that understands young people better,' with the first product to be released at the end of the year."
In the group interview after the launch event, Zhao Ming was asked if the Honor GT series would clash with the Honor Digital series. In response, Zhao Ming explained that the GT series is positioned as a performance series, while the Honor Digital series is positioned as a "enjoyable technology" series. He hopes that the two product managers will "fight it out" internally, each serving their own target user groups and consumers well. Zhao Ming also emphasized that they should also compete in terms of innovation and better meeting consumer needs.
According to Zhao Ming, there will be some differences in their positioning, and they will target different user groups. Currently, Honor's Digital series is very successful, basically topping sales in its segment every year. Now, Honor hopes to strengthen the core genes of its previous internet phones through the GT series, making it a phone for young people and a brand for young people.
Zhao Ming believes that Honor is still growing today, and the GT series will be presented as Honor's performance series for a while. The GT series is still primarily targeting young people and is a performance phone.
The independence of the Honor GT series signifies that Honor is starting to pay more attention to the needs of young people. In today's increasingly competitive mobile phone market, Honor hopes to attract more young users through the GT series and further expand its market share. The GT series will focus on performance, which will be a key way for Honor to compete with other mobile phone brands.
The launch of the Honor GT series also reflects Honor's confidence in its future development. Honor will continue to focus on innovation and provide users with an even better mobile phone experience. The launch of the GT series is believed to mark a new chapter in Honor's development.
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