Gree gave up his phone? Dong Mingzhu finally gave up!

Today we're going to talk about something unexpected - Gree gave up his phone! As soon as this news came out, I believe many people were somewhat surprised. However, this is also a matter of reason. After all, the mobile phone market is not that easy to mix up with.

Firstly, let's take a look at the source of this news. According to reports, Gree Electric Appliances applied to the Guangdong Provincial High People's Court in September this year to cancel 38 trademarks related to its mobile phones. This means that Gree will no longer enter the mobile phone industry and give up on this once highly regarded market.

Dong Mingzhu, Chairman of Gree Electric Appliances, also responded to this decision. She stated that Gree's development in the mobile phone industry was not satisfactory, so she decided to withdraw from the mobile phone market. She said, "In the mobile phone industry, we really don't have much advantage. When we entered, we also wanted to try, but found it didn't work, so we exited

This decision is actually not very surprising. After all, the mobile phone market is not that easy to mix up with. In recent years, the competition in the domestic mobile phone market has been extremely fierce, with major brands vying for market share. As a newcomer, Gree Electric is not easy to establish a foothold in this market.

In addition, Gree Electric's performance in the mobile phone industry did not meet expectations. Although at the beginning of the launch of the mobile phone, Gree had attracted a certain amount of attention and popularity. However, due to fierce market competition, Gree's phones did not achieve good sales results. On the contrary, some other brands of smartphones are more popular.

Although that's the case, I think Gree's phone still has some highlights. For example, Gree phones have an excellent exterior design, adopting a design style similar to air conditioning, which is quite unique. In addition, the performance of Gree phones is also quite good, equipped with high-quality hardware and software, which can meet the various needs of users. However, there are too many such phones in the market, and Gree has not found its own positioning.

However, although Gree has abandoned the mobile phone market, this does not mean that Gree will no longer enter the mobile phone industry in the future. After all, the mobile phone market is a very important market, and Gree, as a comprehensive enterprise, also needs to occupy a place in this market. However, Gree needs to better grasp market demand and user psychology, find its own positioning, in order to succeed in the mobile phone market.

Alright, that's all for today's content. Although it may be surprising for Gree to give up his phone, it is also a reality that he has to face. I hope Gree can find its own position in future development and achieve even better results.