Microsoft will add Bing search to ChatGPT to compete with Google

On May 24th, Microsoft announced that it will integrate its Bing search engine into OpenAI's chatbot ChatGPT to further strengthen its ties with the artificial intelligence startup and challenge Google's dominance in the search field.Microsoft stated that starting from Tuesday local time in the United States, Bing will be included in the ChatGPTPlus premium subscription service, and this search engine will soon become a regular version of chat robots

On May 24th, Microsoft announced that it will integrate its Bing search engine into OpenAI's chatbot ChatGPT to further strengthen its ties with the artificial intelligence startup and challenge Google's dominance in the search field.

Microsoft stated that starting from Tuesday local time in the United States, Bing will be included in the ChatGPTPlus premium subscription service, and this search engine will soon become a regular version of chat robots. Using Bing can provide customers with the latest information, while ChatGPT has only received data training as of September 20, 2021.

Microsoft is the largest investor and key partner of OpenAI, which gives it an advantage in the competition to integrate artificial intelligence technology into more software products. In the past few months, ChatGPT has quickly become popular, helping Microsoft attract many customers to use its new cloud based service, which allows Azure customers to use OpenAI products. AzureOpenAI currently has 450 customers, including Volvo, IKEA, Mercedes Benz Group, and Shell. At the end of last quarter, there were approximately 2500 customers for this service.

On Tuesday local time, Microsoft released an update to Bing ChatGPT at the developer conference in Seattle. Earlier this month, OpenAI began adding web browsing as an optional feature to its paid subscription service. This relies to some extent on Bing, but this arrangement was not disclosed at the time.

Microsoft CEO Satya Nadella has always been committed to aligning the focus of Microsoft products around an artificial intelligence program called Copilots, which is based on OpenAI's GPT-4 technology and can help users perform tasks in Bing, Office suites, and security and financial software. Microsoft is trying to boost sales, attract more cloud computing business, and better compete with Google in the search field. So far, the close partnership established with OpenAI has helped Microsoft stand at the forefront of the rapidly developing market for new artificial intelligence tools.

With the proliferation of information generated by artificial intelligence, Microsoft has stated that it will add watermarks to such content so that people can confirm that it is computer-generated. The company also stated that they will provide these tools to developers.

Kevin Scott, chief technology officer of Meta, the parent company of Facebook, said to the participants at the Microsoft Developer Conference: "We will provide you with a series of amazing media source tools to help users understand when they saw computer-generated content." Scott did not specify the technical basis of these tools, but said that they have "encryption watermark".

Microsoft also allows external software developers and companies to write programs related to its OpenAI based artificial intelligence software. Microsoft said that as part of this effort, companies such as Instaart, Redfin, Zillow, and KayakSoftware will collaborate with Bing Artificial Intelligence. Meanwhile, Adobe and Atlas will release features for Microsoft's enterprise artificial intelligence software that can be bundled with the Office suite.

In order for other companies to write features and programs that utilize these artificial intelligence products, OpenAI allows them to develop so-called plugins to work with ChatGPT. Microsoft announced on Tuesday that it will use a similar model. Companies and programmers can use the same plugins in ChatGPT and Microsoft's own consumer and enterprise artificial intelligence software.

About 50 software manufacturers, including ServiceNow, are developing such plugins for Microsoft's Enterprise Artificial Intelligence Assistant. This software called Microsoft 365 Copilot is being tested among hundreds of customers. Microsoft promises to have thousands of available plugins by the time it releases them to everyone.

On Tuesday, Microsoft also discussed a new Copilot, which is targeted at Windows 11 and will release a preview version in June.

Windows Copilot will be accessible through buttons on the taskbar of the computer screen, which will open a side panel that customers can use as a smart assistant. Windows Copilot will help them perform operations such as copying and pasting text, as well as rewriting, summarizing, and explaining content. Windows users can also ask questions to it, just like they are chatting with Bing artificial intelligence. (Small)