JD 11.11 Mobile Racing Chart Released, iPhone, Xiaomi, and Huawei Ranked in the Top Three in Accumulated Sales
With the arrival of 24:00 on November 11, 2023, JD November 11 successfully concluded with a record high in transaction volume, order volume, and user count. JD's live streaming sales have become popular, and the total number of viewers on JD's live streaming sales has exceeded 380 million
With the arrival of 24:00 on November 11, 2023, JD November 11 successfully concluded with a record high in transaction volume, order volume, and user count. JD's live streaming sales have become popular, and the total number of viewers on JD's live streaming sales has exceeded 380 million. Numerous consumers have come to JD 11.11 to purchase their desired mobile phone products, and major brand manufacturers have achieved comprehensive growth. Data shows that during the peak period of November 11th on JD.com, the transaction volume of Xiaomi, OPPO, Yijia, vivo, iQOO, Huawei, and Honor brand smartphones increased by 150% year-on-year; During the peak period of 4 hours, the transaction volume of Samsung brand mobile phones increased by 170% year-on-year; The stock of products such as iPhone 15 is abundant, driving the transaction volume of iPhone phones to exceed ten billion yuan throughout the entire process. The JD 11.11 mobile phone racing ranking is also highly competitive, and the final result has been officially released. Let's take a look at the final performance of major brands and products.
Let's take a look at the brands that consumers love first. During the November 11th period of JD.com, iPhone, Xiaomi, and Huawei collectively ranked among the top three brands in terms of sales revenue, making them highly favored by consumers. Honor, OPPO/OnePlus, vivo/iQOO, Samsung, Realme, Meizu, and Nubia have also entered the top ten cumulative sales figures of all brands due to consumer love. JD 11.11 also launched a cumulative list of potential brand sales, providing display space for more brands. Among them, Meizu, Nubia, and Motorola have become the top three potential brands in terms of cumulative sales, performing outstandingly among potential brands and gaining consumers' favor and choice; Sony, ROG, Tianyu, Newman, Philips, Jinli, and Nokia also performed well.
Come back to the JD 11.11 cumulative list of all single product mobile phones to see which products have gained consumer love. Among them, the top three cumulative single product phones on the list are iPhone 15, iPhone 15 ProMax, and iPhone 15 Pro. As a new phone released by JD.com during November 11th, Xiaomi 14 has also received a lot of attention and love, successfully entering the top ten of the cumulative list of all single product phones. In addition, RedmiK60, iPhone13, Glory X50, HONOR Play20, RedmiNote12Pro, and OnePlus Ace2Pro also ranked in the top 10 of all mobile phones by virtue of their respective advantages.
In terms of new phones, according to the cumulative list of new phones released on November 11 by JD, the top ten single product phones on the list are iPhone 15, iPhone 15 ProMax, iPhone 15 Pro, Xiaomi 14, and Yijia Ace2Pro, which occupy the top five positions. Meanwhile, the iPhone 15Plus and Xiaomi 14Pro also entered the top ten. Since its release, the popularity of Huawei Mate60Pro has not decreased, and it has also appeared in the top ten cumulative new mobile phones.
In the trend category, folding screen phones, game phones, and learning phones all performed well. Data shows that during the November 11th period of JD, the turnover of folding screen phones increased by more than three times year-on-year, and the turnover of game phones increased by more than three times year-on-year. Among them, Honor MagicVs2 and Honor VPurse occupy two seats in the top three cumulative rankings of foldable screen phones, and Honor MagicV2 also enters the top ten. Huawei MateX5, OPPOFindN3, Samsung Galaxy ZFlip5 and other products are also highly favored by consumers. Among learning phones, 360OST20Pro, Xiaodu Qinghe V20, and 360OSQ20 have become the top three cumulative learning phones. RedmiK60, iQOONeo8, and OnePlus Ace2 occupy the top three cumulative esports mobile rankings due to their esports experience.
The consumption enthusiasm ignited by JD on November 11, 2023 has not dissipated, and JD will continue to create the ultimate experience of "really cheap" for consumers. JD's sales in live streaming rooms are also winning the trust of more consumers. In the future, relying on its strong supply chain advantages, JD.com will continue to work closely with manufacturers and partners to provide new product assistance through marketing co creation, differentiated services, and omnichannel capabilities, achieving explosive new products and providing consumers with a one-stop mobile phone replacement service.
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