Huawei MateXT: A Revolutionary Tri-Fold Masterpiece Ushering in a New Era of Folding Screens

Huawei MateXT: A Revolutionary Tri-Fold Masterpiece Ushering in a New Era of Folding ScreensOn September 7th, Huawei officially released the pre-order poster for its first tri-folding smartphone, the Huawei MateXT Masterpiece, generating widespread attention across the industry. This groundbreaking device, featuring a unique and innovative tri-fold design, marks another breakthrough in Huawei's pursuit of pushing the boundaries of foldable screen technology, leading the charge into a new era of foldable smartphones

Huawei MateXT: A Revolutionary Tri-Fold Masterpiece Ushering in a New Era of Folding Screens

On September 7th, Huawei officially released the pre-order poster for its first tri-folding smartphone, the Huawei MateXT Masterpiece, generating widespread attention across the industry. This groundbreaking device, featuring a unique and innovative tri-fold design, marks another breakthrough in Huawei's pursuit of pushing the boundaries of foldable screen technology, leading the charge into a new era of foldable smartphones.

In the mobile phone industry, when people think of "high-end," "top-of-the-line," and "status symbol," Huawei often comes to mind, particularly its foldable screen series. Why are numerous brands chasing after the high-end market, while only Huawei manages to hold a firm grip on consumer perception? The answer lies in Huawei's distinctive brand essence, rooted in its daring spirit of innovation and unwavering determination to succeed.

As a pioneer in the foldable screen arena among Chinese smartphone brands, Huawei has consistently strived to drive the development of the foldable screen industry through innovative technology. In 2019, Huawei released its first foldable screen phone, the Huawei MateX, opening up a new realm of imagination for the future form of smartphones. Over the past five years, Huawei has relentlessly explored the "uncharted territory" of foldable screen technology, introducing a range of industry-leading foldable screen products, including the Huawei MateX3 and Huawei MateX5.

Huawei is the world's first smartphone manufacturer to master three folding technologies: vertical folding, horizontal inward folding, and horizontal outward folding. This constant innovation continues to refresh user expectations for the potential of foldable screen devices. According to the "2024 China Foldable Smartphone Market and Consumer Trend Research Report" released by iResearch Consulting, Huawei grabbed the leading position in the foldable smartphone market in the first half of 2024 with a 42% market share, consistently topping the charts for four consecutive years. Notably, in the ultra-high-end market exceeding 10,000 yuan, Huawei controls an impressive 67% market share. For every three foldable phones sold above 10,000 yuan, two are Huawei devices.

Having achieved market dominance, Huawei hasn't rested on its laurels but has chosen to continually surpass itself. The Huawei MateXT Masterpiece is a testament to Huawei's relentless pursuit of new heights in the foldable screen field. This product not only subverts the conventional design of foldable screens, bestowing upon foldable screens a groundbreaking and revolutionary user experience, but it will also propel the entire mobile phone industry to undergo a technological reconstruction, carrying profound implications and far-reaching influence.

Richard Yu, Huawei's Executive Director and CEO of the Consumer Business Group, described this product using three key words: "leading," "innovative," and "disruptive." He stated, "This is a product that others have thought about but haven't been able to achieve. Five years of dedication and investment, we've turned science fiction into reality. This is Huawei's pinnacle, stay tuned!" He Gang, CEO of Huawei's Consumer Business Group, added, "This will be an unprecedented 'new species of technology,' a super terminal for the future, exceeding your wildest expectations!"

It is understood that Huawei's vision for the tri-fold screen concept has been in development for five years, overcoming countless technical challenges and breakthroughs, and now finally reaching the dawn of mass production. This revolutionary tri-fold form will fundamentally alter how we use and interact with our phones in various scenarios. When unfolded, it resembles a tablet, capable of handling some work tasks, allowing foldable screen phones to take a giant leap towards becoming truly versatile and boundless devices.

Huawei has achieved things others couldn't imagine, or dared not to attempt. Such a pinnacle of technological innovation and imaginative brilliance could only be brought to life by a brand like Huawei, the Masterpiece.

Adhering to the design principles of simplicity and purity, integrating the highest standards of aesthetics, craftsmanship, and innovation, the Huawei MateXT Masterpiece represents an extraordinary spiritextraordinary in technology, extraordinary in user experienceembodying the courage to "not be born extraordinary, but to dare to be extraordinary." It embodies a persistent commitment to transforming ordinary steps into extraordinary achievements.

Over the years, Huawei has consistently strived to cultivate a high-end brand image, relentlessly pursuing excellence in user experience. The Huawei MateXT Masterpiece will be a culmination of all Huawei's foldable screen technological advancements, encompassing innovative hinge design, a completely redesigned screen system, and revolutionary advancements in phone internal structure and the application of new materials. This product will undoubtedly deliver a revolutionary large-screen foldable phone experience, paving the way for a new era of foldable screen competition.

More exciting revelations about the Huawei MateXT Masterpiece await at the Huawei Extraordinary Brand Gala and HarmonyOS Zhixing New Product Launch on September 10th.