Apple Still Reigns Supreme, Xiaomi Takes the Lead: Top 10 Best-Selling Smartphones in the First Half of 2024 Revealed

Apple Still Reigns Supreme, Xiaomi Takes the Lead: Top 10 Best-Selling Smartphones in the First Half of 2024 RevealedMarket analysis firm Omdia has released the top 10 best-selling smartphones globally in the first half of 2024. The list reaffirms Apple's dominance in the global smartphone market, while also showcasing the strong performance of other brands

Apple Still Reigns Supreme, Xiaomi Takes the Lead: Top 10 Best-Selling Smartphones in the First Half of 2024 Revealed

Market analysis firm Omdia has released the top 10 best-selling smartphones globally in the first half of 2024. The list reaffirms Apple's dominance in the global smartphone market, while also showcasing the strong performance of other brands.

Apple iPhone Series Dominates with Half the List

The top spot is undoubtedly claimed by the iPhone 15 Pro Max, with a staggering 21.8 million units sold. Closely following is the iPhone 15, achieving a sales figure of 17.8 million units, securing the top two positions on the list. Additionally, the iPhone 15 Pro, iPhone 13, and iPhone 14 have also successfully made it into the top ten, ranking fourth, sixth, and ninth respectively. Apple's iPhone series, with its powerful brand influence, exceptional performance, and outstanding user experience, boasts a vast user base worldwide, enabling it to consistently maintain its lead in the sales charts.

Samsung Closely on Apple's Heels with Four Models

Samsung trails closely behind Apple, with four models gracing the list, showcasing its strong competitive prowess. The Galaxy A15 secured third place with 17.3 million units sold, while the Galaxy S24 Ultra reached fifth place with 12.6 million units sold. Furthermore, the Galaxy A15 5G and Galaxy A05 secured seventh and tenth place respectively, further strengthening Samsung's position in the global smartphone market. With its extensive product line and flexible pricing strategy, Samsung holds a strong competitive edge in the mid-to-low-end market.

Xiaomi Makes a Breakthrough with Redmi 13C Outperforming iPhone 14

Amidst Apple and Samsung's strong offensive, Chinese smartphone brand Xiaomi successfully made its mark, securing eighth place with the exceptional performance of the Redmi 13C. The Redmi 13C surpassed the iPhone 14 with sales of 11.8 million units, becoming the only Chinese smartphone to make the list. With its cost-effectiveness and continuous technological innovation, Xiaomi has gained increasing popularity globally, attracting a growing number of users.

Chinese Smartphone Brands Need to Catch Up in the Flagship Segment

While Xiaomi's Redmi 13C successfully made the list, Chinese smartphone brands still face significant challenges in the global high-end flagship market. No Chinese flagship models have made it onto the list, while Apple and Samsung's flagship models firmly occupy the top half of the list. This indicates that Chinese smartphones still have a gap to close in the high-end market compared to Apple and Samsung.

To compete globally with Apple and Samsung, Chinese smartphones need to make their mark in the flagship segment, developing products that can rival Apple's iPhone and Samsung's Galaxy series flagship models. Only by achieving a breakthrough in the high-end market can they truly drive sales of their mid-to-low-end models.

Looking Ahead, Chinese Smartphones Hope for New Breakthroughs

With continuous technological advancements and intensified market competition, the global smartphone market will witness a more diverse competitive landscape in the future. Chinese smartphone brands need to continually improve their core competitiveness, achieving greater breakthroughs in technological innovation, product design, and brand building to secure a more prominent position in the global market.

Comparison of the Top 10 Best-Selling Smartphones in the First Half of 2023 and 2022

For a better understanding of the trends in global best-selling models over the past three years, Omdia has also released the top 10 best-selling smartphones in the first half of 2023 and 2022, allowing for easy comparison.

The comparison of the lists reveals that Apple and Samsung maintain an absolute dominance in the global smartphone market, while the competition among other brands is relatively intense. Chinese smartphone brands need to continuously strive for progress to achieve greater success in the global market.