Is This the Best Time Ever to Buy a Flagship Phone? Vivo Executive: Chip Upgrades Surpass 40%, Creating a Two-Generation Gap!

Is This the Best Time Ever to Buy a Flagship Phone? Vivo Executive: Chip Upgrades Surpass 40%, Creating a Two-Generation Gap!Han Boxiao, Product Manager at Vivo Communication Technology Co., Ltd

Is This the Best Time Ever to Buy a Flagship Phone? Vivo Executive: Chip Upgrades Surpass 40%, Creating a Two-Generation Gap!

Han Boxiao, Product Manager at Vivo Communication Technology Co., Ltd., recently wrote about how this year's flagship SoCs are seeing unprecedented performance gains. He claims the improvements will surpass those of previous years, even creating a generational gap equivalent to two previous generations. The sheer volume of data points towards a 40% or greater increase in performance. This makes this generation of SoCs potentially the most significant ever, accompanied by a doubling of memory and a cost increase driven by the N3E manufacturing process.

While last years flagships offered advantages like large memory at affordable prices and the inclusion of periscope lenses in less premium models, Han Boxiao believes this year's models have their own undeniable appeal. He highlights the new form factor upgrades - ultra-narrow bezels and the widespread adoption of curved screens with a uniform depth. But most importantly, the biggest price increase for these new SoCs brings with it a massive performance leap.

He explained that having participated in the development of 17 generations, he has witnessed the evolution of SoCs, particularly the 12th generation. Each generation typically saw a 15% performance improvement, with occasional jumps of 20-25% considered very strong. However, this years SoCs break this trend. Based on current data, the performance increase is heading towards 40% or more.

This means the performance of this generation of SoCs will be significantly ahead of previous flagships, creating a significant gap even between the flagship and mid-range models. This is a rare occurrence in the industry. Han Boxiao emphasizes that the SoC is the cornerstone of any flagship smartphone, making October's new releases potentially the most powerful flagships ever.

Responding to a user question in the comments section, Han Boxiao confirmed that both2024, meaning both MediaTek and Qualcomms upcoming 2024 flagship processors are set to deliver substantial advancements. As reported by blogger @DigitalChatStation, this generation of flagship chips manufactured on the N3E process has seen a 20% cost increase. The cost for the Dimensity 9400 is estimated at $155, while the Snapdragon 8 Gen 4 or Snapdragon 8 Elite is expected to cost around $190.

Overall, the flagship market is expected to become more competitive in the coming year. However, these devices will also boast unprecedented technical advantages. For those considering a new phone, this years flagship models could be a compelling choice.