Xiaomi's Double 11 Tech Carnival: 50 New Products Lead the Way to a New Era of Smart Living

Xiaomi's Double 11 Tech Carnival: 50 New Products Lead the Way to a New Era of Smart LivingIn the smartphone realm, Xiaomi's Double 11 campaign boasts a wide range of popular models, including the new generation foldable flagship Xiaomi MIX Fold 4, Xiaomi's first small folding phone MIX Flip, as well as Xiaomi 14, Redmi K70 Pro, Redmi K70, and Redmi Note 14 Pro series. Among them, Redmi K70 Pro and Redmi K70 offer discounts of up to 200 yuan and 100 yuan respectively, while the newly released Redmi Note 14 Pro series has garnered significant market attention with its newly upgraded Diamond Architecture and enhanced durability

Xiaomi's Double 11 Tech Carnival: 50 New Products Lead the Way to a New Era of Smart Living

The 2024 Double 11 shopping festival is about to kick off, and Xiaomi officially launched its Double 11 promotion campaign on October 14th at 8pm, themed "Tech Life, New Beginning." The event features 50 new tech products and offers discounts of up to 1000 yuan for smartphones, igniting consumer enthusiasm for shopping.

In the smartphone realm, Xiaomi's Double 11 campaign boasts a wide range of popular models, including the new generation foldable flagship Xiaomi MIX Fold 4, Xiaomi's first small folding phone MIX Flip, as well as Xiaomi 14, Redmi K70 Pro, Redmi K70, and Redmi Note 14 Pro series. Among them, Redmi K70 Pro and Redmi K70 offer discounts of up to 200 yuan and 100 yuan respectively, while the newly released Redmi Note 14 Pro series has garnered significant market attention with its newly upgraded Diamond Architecture and enhanced durability.

Xiaomi's smart home appliances also shine brightly during this Double 11 event. Xiaomi TVs, air conditioners, refrigerators, washing machines, and other major appliances, as well as air purifiers, water purifiers, robotic vacuums, and other smart home products, offer hundreds of discounted deals. For example, the new Xiaomi TV SPro Mini LED 2025 series enjoys a 400 yuan discount, while the MiJia Air Conditioner Double Air Outlet Pro Vertical 3HP Super 1 Level offers a discount of up to 1000 yuan.

To enhance consumer benefits during their purchase of new appliances, Xiaomi has also introduced a trade-in subsidy policy. Currently, Xiaomi's AIoT platform has connected 822 million IoT devices, with 16.1 million users owning 5 or more devices, making it one of the world's largest consumer-grade IoT platforms. This Double 11, Xiaomi's full range of AIoT products are also discounted, offering consumers abundant choices for smart living.

In terms of trade-in, Xiaomi has invested over 200 million yuan to support trade-ins for TV, air conditioner, refrigerator, washing machine, computer, water heater, range hood, and gas cooker, totaling 8 categories. Consumers purchasing energy-efficient products can enjoy subsidies ranging from 20% to 15% of the final sales price, with a maximum subsidy of 2,000 yuan per item. Additionally, Xiaomi provides one-stop service including delivery, dismantling, and installation, greatly enhancing the user shopping experience.

Xiaomi's high-end market share has been steadily growing in recent years. According to Canalys' global smartphone data for Q2 2024, Xiaomi secured a 15% market share, ranking among the top three globally, with a year-on-year growth of 27%, ranking first among the top five manufacturers. The launch of Xiaomi's first small folding phone has generated significant market buzz, with female users accounting for a remarkable 55%, showcasing the wide appeal of Xiaomi products across different user groups.

During this Double 11 event, Xiaomi not only provides consumers with substantial discounts but also delivers a brand-new smart living experience through a comprehensive product lineup and excellent service. These initiatives undoubtedly bolster Xiaomi's leadership position in the smart technology sector and drive the widespread adoption of smart lifestyles.

As the Double 11 shopping festival progresses, Xiaomi's tech innovations and attractive offers will continue to attract the attention of countless consumers. The Xiaomi Mall App has launched a dedicated Double 11 section, enabling consumers to effortlessly access shopping guides, enjoy various gifts, and explore limited-time deals on coveted products. Xiaomi's Double 11 Tech Carnival undoubtedly presents an exceptional opportunity for consumers to embark on a new era of smart living.