Why is Xiaomi 15 constantly trending despite its delayed release?

Why is Xiaomi 15 constantly trending despite its delayed release?Recently, while the vivo X200 series and OPPO Find X8 series have been officially announced and launched, the Xiaomi 15 series remains shrouded in mystery, with no news leaking out. However, it has repeatedly become a hot topic among netizens, even topping the trending charts

Why is Xiaomi 15 constantly trending despite its delayed release?

Recently, while the vivo X200 series and OPPO Find X8 series have been officially announced and launched, the Xiaomi 15 series remains shrouded in mystery, with no news leaking out. However, it has repeatedly become a hot topic among netizens, even topping the trending charts. What's the reason behind this?

Vivo X200 series launches, sending Xiaomi 15 to trending

In October, vivo officially released its 2023 flagship X200 series. As the first Android flagship after the iPhone 16 series, and the first flagship launched by a domestic smartphone manufacturer targeting the 2025 market, the vivo X200 series naturally received a lot of attention. However, after the launch event, the Xiaomi 15 series unexpectedly topped the Weibo trending charts.

At the time, Xiaomi's digital series product manager, Xi Weisiki, was also puzzled, stating that she didn't know what happened. Later, netizens realized that the vivo X200 Promini was different from what people expected. It was simply a smaller version of the Pro model, while maintaining the same features as the Pro version in other areas, except for a downgrade in telephoto capabilities. Many netizens started discussing what Xiaomi 15 was preparing. Some even said that even if Xiaomi 15 increases in price, as long as the product maintains the same level of excellence as its predecessor, they would still accept it.

OPPO Find X8 real machines flood the internet, Xiaomi 15 trends again

On October 16, OPPO officially announced that the Find X8 series would be released on October 24. Subsequently, the official released high-definition renderings of the series and sent early access devices to media and players for experience. As a result, countless Find X8 unboxing videos and real machine photos quickly emerged online.

However, under the heat of the Find X8, Xiaomi 15 was once again trending. The reason is similar to the vivo X200 Promini, as the Find X8 is not a small-screen flagship, with a screen size of 6.59 inches. Additionally, the Find X8's design is very similar to the iPhone, leading to netizens joking about it as "OPhone".

What's behind the delay of Xiaomi 15's release?

The repeated trending of the Xiaomi 15 series despite its delayed release is a testament to the high expectations for this phone. Xiaomi executive Wang Teng even expressed that he was on the verge of releasing real machine photos.

However, Xiaomi has not provided any clear information. According to industry practice, Xiaomi 15 will be officially announced at the earliest next Monday, followed by a week of pre-launch marketing before the direct release of the commercial version. This aligns with Xiaomi's current rhythm, as the Xiaomi 14 is still selling well, and Lu Weibing is not in a hurry to release a new phone.

What is the positioning of Xiaomi 15?

Based on current information, Xiaomi 15 is likely to continue its position as the benchmark for small-screen flagships. Its approach is completely different from vivo and OPPO, and it's not in the same category. It's just that because it's a small-screen phone, people are accustomed to categorizing them together. Just like a few years ago, when other manufacturers didn't make small-screen phones, Xiaomi was the only one that persisted.

Conclusion

The release date of Xiaomi 15 remains a mystery, but it has already become the focal point of the entire industry. Whether it's its powerful product capabilities or its unique market positioning, Xiaomi 15 is worth our anticipation. We believe that Xiaomi will provide a satisfactory answer in the near future.