Xiaomi 15 Series Launch Event is Approaching! Lei Jun Reveals: Price Increase is Inevitable but Worth It!

Xiaomi 15 Series Launch Event is Approaching! Lei Jun Reveals: Price Increase is Inevitable but Worth It!On Tuesday, October 29th at 7 PM, Xiaomi will host the Xiaomi 15 Series and Xiaomi Pengpai OS 2 New Product Launch Event. This event, hailed as the "Spring Festival" of the tech industry, will feature the debut of 16 new products across multiple categories, including smartphones, tablets, smart wearables, and home appliances

Xiaomi 15 Series Launch Event is Approaching! Lei Jun Reveals: Price Increase is Inevitable but Worth It!

On Tuesday, October 29th at 7 PM, Xiaomi will host the Xiaomi 15 Series and Xiaomi Pengpai OS 2 New Product Launch Event. This event, hailed as the "Spring Festival" of the tech industry, will feature the debut of 16 new products across multiple categories, including smartphones, tablets, smart wearables, and home appliances. The event showcases Xiaomi's latest achievements in its "Human-Car-Home Full Ecosystem" strategy.

The event will last for 3 hours, starting at 7 PM and ending around 10 PM. It's packed with exciting content and absolutely not to be missed. To satisfy fans' anticipation, Xiaomi founder Lei Jun has already revealed several highlights about the event, including upgrades to the Xiaomi 15 series, the delivery status of Xiaomi SU7, and the key reason behind the Xiaomi 15 series' price increase.

Regarding the Xiaomi 15 series, the company has confirmed that the starting memory will be 12GB. Lei Jun explained that to showcase the full potential of AI on the device side, they decided to eliminate the 8GB version. This means the Xiaomi 15 series will boast even more powerful performance and offer a smoother user experience.

In addition to memory upgrades, the Xiaomi 15 series sees comprehensive improvements in design craftsmanship, performance and power consumption, battery life, and overall user experience. Lei Jun stated that the Xiaomi 15 series features a custom-made M9 luminous material for its screen and innovatively employs a double micro-cavity structure. This achieves higher luminous efficiency and lower power consumption. It's the only new Pro flagship that has achieved a "2K screen with 1.5K screen power consumption."

However, the Xiaomi 15 series will also see a price increase. Lei Jun acknowledged that last year, he said the Xiaomi 14 would be the last model priced at 3999 yuan. This year, the Snapdragon 8 Gen 2 with 3nm technology, rising costs for memory and storage in the supply chain, and Xiaomi's substantial investment in research and development have made a price increase for the Xiaomi 15 series unavoidable.

Despite the price hike, Lei Jun assures that the Xiaomi 15 series will still offer incredible value. Compared to previous generations with similar memory configurations, he believes the price increase will be justified and considered "reasonable" by users.

Besides the Xiaomi 15 series, the mass-produced Xiaomi SU7 Ultra will also make its official debut. The team has been working hard to achieve their target of delivering 20,000 units of the Xiaomi SU7 per month, releasing monthly delivery figures on the first of each month. This launch event will provide more updates on the Xiaomi SU7.

Furthermore, the Xiaomi Pad 7 series, Xiaomi Watch S4, Xiaomi Band 9 Pro, as well as the new high-end Pro series of household appliances, smart door locks, Wi-Fi 7 routers, and more will also be unveiled at the event.

This tech extravaganza is about to unfold. Let's all look forward to the stunning debut of the Xiaomi 15 series and the launch of more exciting new products!