The Huawei Mate70 Series is About to Launch, Led by the Native HarmonyOS System: Can it Trigger Another Buying Frenzy?

The Huawei Mate70 Series is About to Launch, Led by the Native HarmonyOS System: Can it Trigger Another Buying Frenzy?Richard Yu, Executive Director and Chairman of the Terminal Business Group and Intelligent Automotive Solutions BU of Huawei, posted a short message on Weibo this week: "The most powerful Mate ever, see you in November." This simple yet expectant announcement instantly ignited user enthusiasm for the Huawei Mate70 series, with the topics "Huawei Mate70" and "Mate70" quickly rising to the top of the trending list, sparking lively discussions

The Huawei Mate70 Series is About to Launch, Led by the Native HarmonyOS System: Can it Trigger Another Buying Frenzy?

Richard Yu, Executive Director and Chairman of the Terminal Business Group and Intelligent Automotive Solutions BU of Huawei, posted a short message on Weibo this week: "The most powerful Mate ever, see you in November." This simple yet expectant announcement instantly ignited user enthusiasm for the Huawei Mate70 series, with the topics "Huawei Mate70" and "Mate70" quickly rising to the top of the trending list, sparking lively discussions. This afternoon, the "Huawei Mate70" topic once again climbed the trending list, with many users expressing their eagerness to purchase the new phone.

Looking back to late August last year, Huawei launched the HUAWEI Mate60 Pro Pioneer Program. Without a formal launch event, it was directly put on sale, triggering a wave of buying frenzy. Consumers flocked to Huawei stores to experience and purchase the new phone, with long queues and crowded scenes.

Unlike its predecessor, this generation of the Mate70 series is likely to be unveiled at a launch event, which is expected to take place in late November. This time, Huawei will simultaneously launch four models: Mate70, Mate70 Pro, Mate70 Pro+, and Mate70 RS Porsche Design.

Notably, the Mate70 series will be equipped with the brand new native HarmonyOS. This system features a fully self-developed system base, with significant improvements in fluency, performance, and security features. It also marks a major breakthrough in the independent control of domestic operating systems.

According to data from IDC, Huawei's market share in China's smartphone market was 15.3% in the third quarter, ranking third. After its return, it has achieved double-digit year-over-year growth for four consecutive quarters. It has also surpassed Apple in the 4,000 yuan to 8,000 yuan market segment, claiming the top spot.

Industry insiders believe that with the Mate70 series and recently launched tri-fold screen phones, Huawei will accelerate its expansion in the high-end market and usher in the application of native HarmonyOS in consumer-grade terminals.

The Huawei Mate70 series is poised for launch. Its latest native HarmonyOS and powerful configuration are undoubtedly key factors in attracting users. Whether it can spark another buying frenzy and generate a new wave of market attention remains to be seen. We will wait and see.