Xiaomi Tops China's Smartphone Market, Huawei and Apple Close Behind: Market Share Shuffle in Week 44 of 2024

Xiaomi Tops China's Smartphone Market, Huawei and Apple Close Behind: Market Share Shuffle in Week 44 of 2024Xiaomi's success stems from the numerous new products launched during this period, including the Xiaomi 15, Xiaomi 15 Pro, Xiaomi Pad 7, Xiaomi Pad 7 Pro, Xiaomi Watch S4, Xiaomi Band 9 Pro, and Xiaomi SU7 Ultra. These new products demonstrate significant improvements in performance, design, photography, and other areas, incorporating cutting-edge technologies and innovative elements to provide users with an attractive product experience

Xiaomi Tops China's Smartphone Market, Huawei and Apple Close Behind: Market Share Shuffle in Week 44 of 2024

Week 44 of 2024 (October 28th to November 3rd) saw fierce competition within China's smartphone market. Latest data reveals Xiaomi secured the top spot with a market share of 22.55%, surpassing established players like Huawei and Apple. This achievement not only highlights Xiaomi's success in innovation and market strategy but also reflects the intense competition in the current smartphone market.

Xiaomi's success stems from the numerous new products launched during this period, including the Xiaomi 15, Xiaomi 15 Pro, Xiaomi Pad 7, Xiaomi Pad 7 Pro, Xiaomi Watch S4, Xiaomi Band 9 Pro, and Xiaomi SU7 Ultra. These new products demonstrate significant improvements in performance, design, photography, and other areas, incorporating cutting-edge technologies and innovative elements to provide users with an attractive product experience.

Trailing closely behind Xiaomi is the Huawei group, achieving a market share of 17.90%. The Huawei brand itself holds a 16.39% market share, while Huawei Smart Selection contributes 1.51%. As a veteran player in China's smartphone market, Huawei has consistently earned the favor of a large number of consumers with its outstanding R&D capabilities and brand influence. In recent years, Huawei has not only introduced the Kirin processor but also the native HarmonyOS, significantly enhancing the competitive value of its products. Notably, the upcoming launch of the Huawei Mate70 series is anticipated to further boost Huawei's market share.

Apple iPhone, a globally renowned smartphone brand, also boasts a massive user base in the Chinese market. In Week 44 of 2024, Apple secured third place with a 16.34% market share. Although Apple's market share lags slightly behind Xiaomi and the Huawei group, its brand influence and user loyalty remain exceptionally strong. However, this year's iPhone 16 series lacks aggressive competitive value in the market, with significant differences between the standard and Plus versions. This presents Apple with a certain degree of pressure in the upcoming market competition.

OPPO and Honor groups also showcased their impressive strength in the weekly market share statistics. The OPPO group secured fourth place with a 14.47% market share, consisting of an 11.64% market share for the OPPO brand itself, 2.03% for OnePlus, and 0.80% for realme. Meanwhile, the Honor group secured fifth place with an 11.43% market share.

Beyond these six major brands, other smartphone manufacturers, including Meizu and Nubia, collectively hold a 3.08% market share. While these brands have relatively smaller market shares, they continue to strive for breakthroughs and development.

The market share ranking changes in Week 44 of 2024 highlight the increasingly fierce competition in China's smartphone market. To boost their market share, manufacturers are actively launching new products and relentlessly pursuing technological innovation. Xiaomi's ability to top China's smartphone market is not only attributed to its powerful product capabilities but also to its precise market strategies and user insights. In the future, China's smartphone market will witness even more intense competition, and manufacturers will continue to strive for excellence, aiming to win over users with superior products and services.