Smartphone Sales Rebounded 26% During Singles' Day, Outpacing Revenue Growth
Smartphone Sales Rebounded 26% During Singles' Day, Outpacing Revenue GrowthCAIJIAN, Nov. 15 TechInsights' mobile team estimates that smartphone sales rebounded by 26% year-on-year during China's biggest online shopping festival, Singles' Day, reaching 9
Smartphone Sales Rebounded 26% During Singles' Day, Outpacing Revenue Growth
CAIJIAN, Nov. 15 TechInsights' mobile team estimates that smartphone sales rebounded by 26% year-on-year during China's biggest online shopping festival, Singles' Day, reaching 9.5 million units. This was mainly driven by the extended sales period. Revenue growth lagged behind sales growth but remained in the double digits, with the average selling price (ASP) falling year-on-year due to the market's polarization trend.
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