Samsung's 2025 Foldable Phone Strategy: Triple-Fold Flagship, Z Fold7/Flip7, and Z Flip FE

Samsung's 2025 Foldable Phone Strategy: Triple-Fold Flagship, Z Fold7/Flip7, and Z Flip FEHuawei's Mate X launch in September of last year ignited a surge of interest in triple-folding phones, a high-end market Samsung is now poised to enter. As January 2025 arrives, more details about Samsung's upcoming triple-fold phone and other foldable releases are emerging

Samsung's 2025 Foldable Phone Strategy: Triple-Fold Flagship, Z Fold7/Flip7, and Z Flip FE

Huawei's Mate X launch in September of last year ignited a surge of interest in triple-folding phones, a high-end market Samsung is now poised to enter. As January 2025 arrives, more details about Samsung's upcoming triple-fold phone and other foldable releases are emerging.

According to IT Home, Samsung plans to launch its first triple-folding phone in the second half of 2025. This device will feature a unique "G-shaped" dual inward-folding design, resulting in a massive 12.4-inch screen when fully unfolded. This differs significantly from Huawei's Mate X's S-shaped In&OutFolding design; Samsung's triple-fold utilizes a double inward-folding (In-Folding) "G" shape. This design fully encapsulates the screen, enhancing its durability and protecting it from external impacts and scratches. Notably, the screen panel will be supplied by Samsung Display.

While Under-Display Camera (UDC) technology offers significant advantages in screen integrity, current technical limitations, including reduced local resolution, have led Samsung to postpone its implementation in their first triple-fold phone. Sources predict a higher price point than existing foldable phones due to component and technology upgrades, as well as initial production limitations (under 300,000 units).

Beyond the highly anticipated triple-fold flagship, IT Home previously reported on the Galaxy Z Flip7 (SM-F766) and Galaxy Z Fold7 (SM-F966) note that these model numbers may not apply to all markets. While details are scarce, database information and industry analysis suggest incremental upgrades focusing on refinements and performance improvements.

Screen supply chain sources indicate larger screens for both the Z Fold7 and Z Flip7. The Z Fold7's inner screen is expected to increase from 7.6 inches to 8 inches, and the outer screen from 6.3 inches to 6.5 inches, similar to the Galaxy Z Fold special edition. The Z Flip7's inner screen is projected to grow from 6.7 inches to 6.85 inches, and the outer screen from 3.4 inches to 4 inches. Beyond screen size increases, Samsung may enhance Galaxy AI features on both devices to improve user experience and attract a wider consumer base.

To further expand its foldable phone market share, Samsung also plans a more budget-friendly option for 2025: the Galaxy Z Flip FE. Leaks suggest it will utilize the Flip6's screen and the Exynos 2400e processor from the September 2024 Galaxy S24 FE launch. This strategy aims to lower the Flip FE's price, enhancing its competitiveness and appealing to budget-conscious consumers.

In summary, Samsung's 2025 foldable phone strategy encompasses a high-end triple-fold flagship, iterative upgrades to the Galaxy Z Fold7 and Z Flip7, and the more affordable Galaxy Z Flip FE. This multi-tiered approach aims to cover various price points and user needs, solidifying Samsung's dominance in the foldable phone market. The company's continued investment in screen technology, processor performance, and AI capabilities demonstrates its commitment to providing superior and innovative foldable experiences.

Samsung's consistent investment and innovation in foldable phones extend beyond high-end flagships to encompass the mid-range market. The Galaxy Z Flip FE will lower the barrier to entry for foldable technology, allowing more consumers to experience its benefits. Continuous improvements in screen size, processors, and AI features underscore Samsung's dedication to user experience.

While the upgrades to the Galaxy Z Fold7 and Z Flip7 are incremental, they reflect Samsung's ongoing refinement of its existing product line. Larger screens enhance visual experience and usability, while enhanced Galaxy AI features offer a more intelligent and convenient user experience.

The introduction of the triple-fold phone represents another bold step and breakthrough in foldable technology. The G-shaped dual inward-folding design improves screen durability, offers a larger screen size, and expands usage scenarios. While the UDC is absent for now, Samsung's cautious approach highlights its focus on technological maturity, setting a strong foundation for future, more refined triple-fold devices.

In conclusion, Samsung's 2025 foldable phone strategy demonstrates its ambitious vision and confidence in the future of this market. By offering foldable phones across various price points and form factors, Samsung aims to satisfy diverse consumer needs and strengthen its leadership in the foldable phone market. We can anticipate further exciting innovations and breakthroughs from Samsung in the foldable technology arena. Their efforts signal the imminent arrival of a more mature and widespread adoption of foldable phones, and we will witness how this technology transforms our mobile lifestyles. Samsung's strategic vision and technical prowess will undoubtedly inject new energy into the foldable phone industry. The rich variety of their product line provides consumers with ample choice, satisfying the needs of different user groups. This is not only a step forward for Samsung's growth, but also contributes to the significant advancement of the entire foldable phone industry. We can look forward to Samsung launching even more compelling foldable phone products, leading the industry's continued progress. Samsung's success will inspire additional manufacturers to engage in the research and development and production of foldable phones, jointly promoting progress and greater adoption of the technology. This will be an era full of opportunities and challenges, and Samsung is fully prepared to meet future challenges and continue to lead the development trend of foldable phones. Samsung's 2025 foldable phone strategy is not only a crucial step in its own development but also a significant milestone in the evolution of the entire foldable phone industry.