Nubia Z70 Ultra Globally Launches First-Ever System-Integrated DeepSeek-R1: Ushering in a New Era of AI Smartphones

Nubia Z70 Ultra Globally Launches First-Ever System-Integrated DeepSeek-R1: Ushering in a New Era of AI SmartphonesOn February 13th, ZTE Nubia took the lead in achieving full-scale integration of DeepSeek-R1 within its system, officially launching it on the Nubia Z70 Ultra. This milestone not only signifies a new phase of deep AI application in smartphones but also profoundly reshapes the competitive landscape of the global smartphone market

Nubia Z70 Ultra Globally Launches First-Ever System-Integrated DeepSeek-R1: Ushering in a New Era of AI Smartphones

On February 13th, ZTE Nubia took the lead in achieving full-scale integration of DeepSeek-R1 within its system, officially launching it on the Nubia Z70 Ultra. This milestone not only signifies a new phase of deep AI application in smartphones but also profoundly reshapes the competitive landscape of the global smartphone market.

The Nubia Z70 Ultra's full-scale integration of the DeepSeek-R1 model, boasting a staggering 671 billion parameters, is distinctly different from the "agent" approaches adopted by some competitors. Nubia's solution ensures "full-blooded" AI performance while achieving system-level interaction integration. Combined with the multi-modal capabilities of Nebula AI, it delivers an unprecedented, unified, and cross-terminal AI experience with remarkably broad application scenarios.

Since its launch in 2025, DeepSeek has rapidly become a star model in the AI field due to its exceptional performance. Through unique algorithmic optimization and innovative architecture, it achieves outstanding performance while keeping training costs incredibly low. According to a Morgan Stanley report, DeepSeek R1's training cost is only one-thirtieth that of ChatGPT. This breakthrough not only lowers the barrier to AI application but also attracts more companies to actively participate in AI R&D and application, powerfully driving rapid industry chain development and laying a solid foundation for the large-scale popularization of AI technology.

In the smartphone sector, DeepSeek's application is advancing at an unprecedented pace. Currently, smartphone manufacturers integrate DeepSeek primarily through two methods: the agent approach and system integration. Huawei, Honor, OPPO, and Meizu, among others, have chosen the agent approach, while Nubia becomes the world's first brand to adopt system integration. This system-integrated approach significantly enhances AI performance and user experience, greatly expanding the application scope of AI in smartphones and delivering a smoother, more intelligent user experience.

Nubia's success is not an isolated incident. Following Nubia, vivo also announced the deep integration of a full-fledged DeepSeek, suggesting that system integration will become a key trend in the future development of AI smartphones. Industry experts believe that DeepSeek's innovative training methods and architectural optimizations enable efficient inference without relying on high-end chips. This means even devices with limited computing power, such as smartphones and tablets, can easily support more complex AI models, further promoting the widespread application of AI across various smart terminals and allowing more users to experience the convenience and enjoyment of AI technology.

IDC predicts that in 2025, the shipment volume of new-generation AI smartphones in China will reach 118 million units, a year-on-year increase of 59.8%, accounting for 40.7% of the overall market. This data fully demonstrates the enormous development potential of the AI smartphone market. With the continuous maturity and improvement of AI technology, AI smartphones will undoubtedly become a new growth point in the smartphone market, leading the industry into a new era of development.

The deep integration of Nubia Z70 Ultra and DeepSeek perfectly exemplifies Nubia's leading edge and innovative capabilities in AI technology. By pioneering the system integration of DeepSeek-R1, Nubia not only provides users with a superior AI experience but also gains a first-mover advantage in fierce market competition, solidifying its leading position in the smartphone industry. This successful application of technology is not only a breakthrough for Nubia but also sets a benchmark for the entire smartphone industry, providing a reference for other manufacturers and jointly promoting the vigorous development of the AI smartphone industry.

The system-integrated approach of DeepSeek-R1 offers significantly more advantages than the agent approach. System-level integration better optimizes resource allocation, improving the AI model's operational efficiency and thus leading to a smoother, faster response speed. Agent approaches, however, are often limited by system resources, hindering AI functionality and resulting in a relatively inferior user experience. Through system integration, Nubia Z70 Ultra achieves a deep fusion of AI functionality and the system's underlying layers, making AI an indispensable part of the phone's system, rather than a standalone application.

Furthermore, DeepSeek's low training cost is exceptionally significant. Lowering training costs means lowering the barrier to AI application, enabling more companies to participate in AI R&D and application, thus promoting rapid industry development and innovation. This is crucial for the development of the entire AI ecosystem. Lower costs also mean broader application scenarios, allowing AI technology to be applied to more fields and bringing more convenience and change to people's lives.

The success of Nubia Z70 Ultra also reflects the growing consumer demand for AI smartphones. As people's demand for intelligent experiences increases, the application of AI technology in mobile phones will become increasingly important. Users expect their phones to be not just communication tools, but intelligent assistants that understand their needs and provide personalized services. The application of DeepSeek represents a significant step in meeting users' higher expectations for smartphones.

In the future, as AI technology continues to develop and mature, we believe more manufacturers will join the ranks of system-integrated AI models. The competition in the AI smartphone market will intensify, further driving continuous innovation and development of AI smartphone technology, ultimately delivering a more intelligent, convenient, and personalized user experience. The successful example of Nubia Z70 Ultra provides important reference for this trend and heralds the full arrival of the AI smartphone era.

DeepSeek's success is also inseparable from the efforts and innovation of its underlying technical team. Continuous technological breakthroughs and product iterations are key to DeepSeek's competitiveness. Nubia's choice to system-integrate DeepSeek-R1 also reflects its pursuit of technological innovation and its emphasis on user experience. This win-win cooperation model will drive the continuous development of AI technology in the mobile phone field, ultimately benefiting a wide range of users.

In conclusion, the successful launch of the Nubia Z70 Ultra with its full-scale integration of DeepSeek-R1 represents a major breakthrough in the application of AI technology in smartphones and marks the official beginning of the AI smartphone era. This is not only a victory for Nubia but also a significant milestone in the development of Chinese AI technology and an important direction for the development of the entire smartphone industry. In the future, with the continuous development and popularization of AI technology, we will see more amazing AI smartphone products emerge, bringing more convenience and excitement to people's lives.