The Huawei Enjoy 70X Plus is Coming: A New Benchmark for Thousand-Yuan Phones with Kirin Chip, HarmonyOS Ecosystem, and Satellite Communication

The Huawei Enjoy 70X Plus is Coming: A New Benchmark for Thousand-Yuan Phones with Kirin Chip, HarmonyOS Ecosystem, and Satellite CommunicationHuawei, leveraging its strong domestic supply chain integration capabilities and the barrier effect of its HarmonyOS ecosystem, is building an almost insurmountable competitive advantage in the mid-to-low-end market, significantly increasing its market impact. Unlike its previous focus on the high-end market, Huawei's aggressive expansion into the lower price segment, incorporating its Kirin processors and mature HarmonyOS, has yielded remarkable results

The Huawei Enjoy 70X Plus is Coming: A New Benchmark for Thousand-Yuan Phones with Kirin Chip, HarmonyOS Ecosystem, and Satellite Communication

Huawei, leveraging its strong domestic supply chain integration capabilities and the barrier effect of its HarmonyOS ecosystem, is building an almost insurmountable competitive advantage in the mid-to-low-end market, significantly increasing its market impact. Unlike its previous focus on the high-end market, Huawei's aggressive expansion into the lower price segment, incorporating its Kirin processors and mature HarmonyOS, has yielded remarkable results. The success of the Huawei Enjoy 70X, even disrupting the market, validates this strategy. Therefore, Huawei plans to launch the Enjoy 70X Plus to further solidify its leading position in the thousand-yuan phone market.

According to online bloggers, the Huawei Enjoy 70X Plus will retain the core advantages of the Enjoy 70X while upgrading certain configurations. Memory is expected to remain at 8GB, without upgrading to 12GB or 16GB. It will continue to use in-screen fingerprint unlocking, but due to the discontinuation of ultra-thin fingerprint technology, it will adopt a short-focus under-screen fingerprint unlocking technology, optimized with AI dynamic identification for faster unlocking and broader application scenarios.

While specific configuration details about the Enjoy 70X Plus are currently limited, based on the "Plus" naming convention and the Enjoy 70X's specifications, we can infer an increased screen size, potentially retaining the 1.5K resolution and 1-120Hz adaptive refresh rate, along with enhanced overall brightness. The core configuration is expected to continue using the Kirin 8000A processor, meeting the needs of daily use. Thanks to HarmonyOS 4.3's "hyper-threading memory management technology," 8GB of RAM can achieve the equivalent parallel task processing capability of 12GB of RAM, enhancing user experience.

Importantly, leaked information suggests future HarmonyOS versions will gradually be integrated into more older models. The Huawei Enjoy 70X Plus is expected to offer a choice between HarmonyOS 4.3 and HarmonyOS NEXT Pioneer versions. For users with less demanding ecosystem needs, HarmonyOS 4.3 will suffice; while users prioritizing Android app compatibility can opt for the HarmonyOS NEXT Pioneer version as a transition. This reflects Huawei's respect for user choice and acknowledges that the HarmonyOS ecosystem is still developing and requires time to mature fully.

Furthermore, leaks indicate the Huawei Enjoy 70X Plus will primarily target the online market, implying a competitively advantageous pricing strategy and market positioning. While a derivative version, the Huawei Enjoy 70X Plus will retain many core selling points of the Enjoy 70X. The Enjoy 70X's market acceptance stems from several factors:

First, its iterative Kirin processor provides strong performance. Second, it supports 5G-A networks a feature even absent in Huawei's P70 series significantly boosting its competitiveness. Third, it incorporates satellite communication technology, allowing users to send and receive BeiDou satellite messages via a long press of the X key using the Changlian app, and supports HarmonyOS Smart Communication, including features like AI network instant reply, smooth browsing in congested scenarios, clear calls in weak signal areas, and dual-SIM dual-standby, significantly improving network connection stability and speed. Fourth, despite using a combination of a main camera and auxiliary lenses, its 50-megapixel RYYB low-light imaging system delivers a satisfactory photography experience. Finally, the large 6100mAh battery ensures all-day battery life.

In summary, the Huawei Enjoy 70X Plus's success lies not in simply piling on hardware, but in combining differentiated competitive advantages such as "downward integration of satellite communication" and "exclusive HarmonyOS ecosystem" with hardware advantages like the Kirin processor. This represents a shift from "price-performance competition" to "experience-value competition," offering a significant edge in its price range and is expected to have a considerable market impact. It signifies an upgrade in the thousand-yuan phone market competitive landscape, moving beyond mere hardware specifications to focus on overall user experience enhancement.

The emergence of the Huawei Enjoy 70X Plus marks a further deepening of Huawei's mid-to-low-end market strategy and showcases its strength in technological innovation and ecosystem development. With its core competitiveness in Kirin chips, HarmonyOS ecosystem, and satellite communication, the Huawei Enjoy 70X Plus is poised to become a new benchmark in the thousand-yuan phone market, further solidifying Huawei's position in the mobile phone industry. We eagerly anticipate the official launch of this new device and look forward to seeing how it reshapes the competitive landscape of the thousand-yuan phone market. Ultimately, the success of the Huawei Enjoy 70X Plus will depend not only on hardware upgrades but also on its ability to consistently deliver superior user experience and value, truly embodying its "experience-value competition" philosophy. This is not only crucial for Huawei's own development but also for the position of the Chinese mobile phone industry in global competition. Therefore, the market performance of the Huawei Enjoy 70X Plus warrants continued observation and in-depth analysis. It represents more than just a new phone; it represents a new market competition model. The phones release is expected to inject new vitality and competition into the thousand-yuan phone market, pushing the entire industry towards a greater focus on user experience. We have reason to expect the Huawei Enjoy 70X Plus to demonstrate even stronger competitiveness in future market performance and bring more surprises to consumers. We also hope Huawei will continue to innovate and continuously improve the completeness of the HarmonyOS ecosystem to provide users with better services and experiences. Only in this way can the concept of "experience value competition" be truly realized, and ultimately remain undefeated in fierce market competition. Ultimately, consumers will be the biggest beneficiaries of this competition, as they will have more choices and enjoy better mobile phone products and services. The appearance of the Huawei Enjoy 70X Plus is undoubtedly a significant milestone in this competition, and we look forward to seeing how it will write a new chapter.