MWC2025: Huawei, Honor, and Xiaomi Gear Up for a Show of Technological Innovation

MWC2025: Huawei, Honor, and Xiaomi Gear Up for a Show of Technological InnovationThe highly anticipated MWC2025 is about to open its doors. As a top-tier event in the mobile communication industry, it consistently serves as a platform for major tech giants to showcase their strengths, release innovative products, and set industry trends

MWC2025: Huawei, Honor, and Xiaomi Gear Up for a Show of Technological Innovation

The highly anticipated MWC2025 is about to open its doors. As a top-tier event in the mobile communication industry, it consistently serves as a platform for major tech giants to showcase their strengths, release innovative products, and set industry trends. This year, Huawei, Honor, and Xiaomi, three leading Chinese tech companies, will all be exhibiting, undoubtedly becoming major highlights of MWC2025. Although they are all smartphone manufacturers, their development directions have diverged significantly in recent years. Huawei is deeply involved in the smart car sector, Honor is focused on solidifying its smartphone business, while Xiaomi is striving to build a complete "whole-house, whole-vehicle, whole-life ecosystem." So, what groundbreaking technologies will these three companies bring to MWC2025, and how will they shape the future of the tech industry? Let's delve deeper.

Huawei: Focusing on Communication Technology, a New Form of Hongmeng Phone May Make a Stunning Appearance

Huawei's Rotating Chairman and Deputy Chairman, Meng Wanzhou, has officially announced that Huawei will be exhibiting at MWC2025 from March 3rd to 6th, 2025. The invitation indicates that Huawei will focus on the integrated application of 5G-A and AI, providing a high-quality network experience centered around smart home scenarios. Furthermore, Huawei will share its latest achievements and practical approaches in infrastructure, platform capabilities, and application-enabling innovations, based on its industry intelligent reference architecture, offering new perspectives for industry digital transformation.

This demonstrates Huawei's return to its strengths in communication technology, showcasing its latest advancements in communication infrastructure construction, platform capability enhancement, and application innovation. Huawei has long accumulated profound technical expertise in the communication field, and MWC2025 will be a crucial platform for showcasing its technological prowess and innovative capabilities.

However, even more anticipated is the potential unveiling of Huawei's first phone natively built for Hongmeng OS, teased by Huawei's Executive Director and CEO of the Consumer Business Group, Yu Chengdong, on social media. This phone, described as "born for Hongmeng, natively intelligent," is expected to achieve breakthroughs in hardware, software, and ecosystem, delivering a completely new user experience. Considering MWC's significance as a stage for tech companies to demonstrate their capabilities, Huawei is highly likely to unveil this new form of phone to global users at the exhibition.

Renowned digital blogger "Dingjiao Shuma" revealed that this new phone is a wider, smaller foldable phone with a 6.3-inch full-screen size, a 3.5-inch top screen, and a 3:2 aspect ratio. Its design resembles a compact, and the top screen can rotate 360 degrees, functioning as an external screen when the inner screen is rotated. It also supports rear camera selfies. As the creator of the world's first triple-folding phone, creating such a smaller foldable phone is not technically challenging for Huawei; the biggest challenge lies in application adaptation. However, with the official commercial launch of pure-blood Hongmeng, Huawei has absolute control over the application ecosystem, and more and more developers are actively adapting to the Hongmeng system and developing targeted applications. This new phone is expected to become a highly sought-after product upon its release.

Xiaomi: Xiaomi SU7 Ultra Leads the Way, Showing Technological Strength Through a Whole Ecosystem Layout

On February 18th, 2025, Xiaomi Group's official social media account announced its participation in MWC2025, showcasing "how interconnected intelligence shapes the future" and previewing the release of its flagship Xiaomi SU7 Ultra. Judging from the promotional copy and posters, Xiaomi's participation won't be limited to a single vertical field; instead, it will focus on its "whole-house, whole-vehicle, whole-life ecosystem," demonstrating its flagship products across various categories, including the Xiaomi SU7 Ultra, Xiaomi 15 Ultra, Xiaomi Buds 5 Pro earphones, robot vacuum cleaners, and smartwatches.

In fact, Xiaomi adopted a similar strategy at last year's MWC Shanghai, showcasing high-end products such as the Xiaomi SU7, Xiaomi 14 Ultra, and Xiaomi 14 Pro, comprehensively demonstrating its "whole-house, whole-vehicle, whole-life ecosystem" strategic layout. This year, however, Xiaomi's more important task may be leveraging the momentum of the Xiaomi SU7 Ultra to establish its high-end brand image in the global market.

Unlike the Xiaomi SU7, which targets the mid-to-high-end car market, the Xiaomi SU7 Ultra is a top-tier product aimed at the luxury car market. It boasts a three-motor system consisting of two Xiaomi Super Motors V8s and one Super Motor V6s, delivering a maximum horsepower of 1548, a 0-to-100 km/h acceleration time of just 1.98 seconds, and a top speed of 350 km/h. Its pre-sale price is a hefty 814,900 yuan. Xiaomi founder, chairman, and CEO Lei Jun stated that the Xiaomi SU7 Ultra aims to create a new luxury car for this era, matching Porsche in performance, Tesla in technology, and BBA in luxury. Lei Jun is confident in the Xiaomi SU7 Ultra's market performance, projecting annual sales of 10,000 units.

Simultaneously with the Xiaomi SU7 Ultra, Xiaomi will also showcase its annual flagship imaging phone, the Xiaomi 15 Ultra. This phone will debut Leica's ultra-pure optical system, featuring a 1-inch main camera and a 200-megapixel super-telephoto lens. Due to its powerful configuration and the continuous increase in R&D and component costs over the past year, Lei Jun admitted that the price of the Xiaomi 15 Ultra will inevitably increase. Xiaomi Group partner, president, president of the mobile phone department, and general manager of the Xiaomi brand, Lu Weibing, also stated that one of Xiaomi's goals for high-end mobile phone development in the next five years is to achieve a scale breakthrough in the price range above 6,000 yuan, a breakthrough that will be driven by technological innovation and leadership.

The success of the Xiaomi SU7 Ultra in the luxury car market will enhance Xiaomi's overall brand value, creating favorable conditions for the Xiaomi 15 Ultra to penetrate the high-end smartphone market.

Honor: The New CEO Debuts, AI Technology Leading the Future

Honor has announced that it will hold a launch event for its new Alpha strategy and AI technologies on March 2nd, 2025, themed "The Imaginative AI Future is Unveiled." The term "Alpha" evokes images of DeepMind's AI software AlphaGo, which famously defeated human Go world champion Lee Sedol in 2016, showcasing the immense potential of AI technology.

While Honor hasn't revealed specific details about its new Alpha strategy, considering the implications of "Alpha" and Honor's recent actions, Honor will focus on AI-related technologies at MWC. Honor's product line president, Fang Fei, previously stated that Honor will continue R&D in cutting-edge AI fields, aiming to create a more intelligent and efficient personalized user experience, and will soon launch new AI products and services.

Since 2016, Honor has actively deployed AI technology, from initially using AI to optimize photo quality to integrating AI into the system's core, building a full-scenario intelligent ecosystem. For example, former Honor CEO Zhao Ming used the YOYO intelligent assistant on the Magic 7 Pro to order 2,000 cups of coffee with a single voice command, attracting widespread attention in the industry. Based on this, Honor's new Alpha strategy and AI technologies may give Honor's terminals stronger automation capabilities.

At MWC2025, Honor's new CEO, Li Jian, will make his public debut. Li Jian previously worked at Huawei and has extensive experience in the European market. His appearance at MWC2025 signals Honor's further commitment to the overseas market. Honor's official data shows that in December 2024, Honor's overseas sales accounted for over 50% for the first time, with daily sales exceeding 150,000 units during the Christmas period. As a key figure in helping Huawei penetrate overseas markets, Li Jian has the ability to take Honor's overseas business to even greater heights.

Conclusion: MWC2025, a Shining Stage for Chinese Technological Strength

MWC2025 is about to begin, and Huawei, Xiaomi, and Honor, three leading Chinese tech companies, are ready. Their respective exhibits and technologies are highly anticipated. Huawei will focus on communication technology, showcasing the integrated results of 5G-A and AI, and possibly launching a new Hongmeng OS phone; Xiaomi will showcase its "whole-house, whole-vehicle, whole-life ecosystem," using the Xiaomi SU7 Ultra to enhance its high-end brand image and help the Xiaomi 15 Ultra expand into the high-end smartphone market; and Honor's new CEO Li Jian will make his debut, with the new Alpha strategy focusing on AI technology, potentially bringing more automation capabilities to its terminals and further expanding the overseas market.