Meizu 22 Series Makes a Strong Comeback: A Stunning Appearance at MWC 2025, But Can It Reclaim Former Glory?

Meizu 22 Series Makes a Strong Comeback: A Stunning Appearance at MWC 2025, But Can It Reclaim Former Glory?The 2024 domestic Chinese mobile phone market was a whirlwind of activity, with various brands rushing to release their flagship models. However, Meizu remained relatively quiet, sparking much speculation about its future strategy

Meizu 22 Series Makes a Strong Comeback: A Stunning Appearance at MWC 2025, But Can It Reclaim Former Glory?

The 2024 domestic Chinese mobile phone market was a whirlwind of activity, with various brands rushing to release their flagship models. However, Meizu remained relatively quiet, sparking much speculation about its future strategy. This silence was broken at Mobile World Congress 2025 (MWC 2025), where Meizu made a powerful comeback with its new flagship seriesthe Meizu 22 series. A showcase of innovative technologies and product design, the launch declared Meizu's return and its ambition to regain market dominance. The release not only thrilled countless loyal Meizu fans but also injected a shot of adrenaline into the mobile phone market.

The design of the Meizu 22 series was undoubtedly one of the biggest highlights of the launch. Departing from the vertical triple-camera module of its predecessor, the Meizu 21, the Meizu 22 series adopts a novel "octagon" rear camera module. This design is said to be inspired by the Chinese traditional "Bagua" (eight trigrams) pattern, given a modern interpretation. The rounded corners give the overall design both distinctiveness and a futuristic feel. However, this bold design has sparked debate both inside and outside the industry. Supporters believe it breaks away from the common circular or rectangular module designs, showcasing Meizu's unique brand personality; while detractors see similarities to Huawei's Mate 60 series' circular design, questioning its originality. Regardless of the criticism, the new design has become the most striking feature of the Meizu 22 series, marking a bold attempt at a new product design philosophy.

In addition to the innovative rear camera module, the Meizu 22 series retains its signature "pure white body" design. A circular flash is embedded within the centrally located circular camera decorative area on the back, creating a more harmonious and unified visual effect. This design language continues Meizu's consistent minimalist aesthetic and effectively differentiates it from concurrently released mid-range models (such as the mBlu 22 series), highlighting the flagship's unique status.

In today's fiercely competitive mobile phone market, the Meizu 22 series naturally wouldn't lag behind in screen quality. Reportedly, the series will adopt a straight-screen design, supporting a 120Hz high refresh rate and advanced ultrasonic fingerprint unlocking technology. These aggressive upgrades aim to enhance the new phone's competitiveness and secure its place in the market.

Earlier online leaks suggested the Meizu 22 series would feature a self-developed imaging algorithm and a dual telephoto lens (2.5X portrait + 5X periscope), along with a customized AI multi-camera fusion algorithm. Reports claimed Meizu invested over 120 million yuan in this technology; based on an expected sales volume of 500,000 units, the R&D cost per unit would be as high as 240 yuan. There were even rumors of deep integration with Geely vehicles. However, this information was later officially denied, meaning the Meizu 22 series will ultimately not use this imaging system configuration. Therefore, the actual photographic capabilities of the Meizu 22 series remain a mystery, and we can only wait for the final product. Considering Meizu's historically conservative approach to imaging technology upgrades, the improvement in imaging capabilities on the Meizu 22 series is not expected to be overly radical.

Despite the uncertainty surrounding the imaging system, the Meizu 22 series still demonstrates strong capabilities in core configurations. The series is said to be powered by the Qualcomm Snapdragon 8 Gen 2 for Galaxy processor, with 12GB of RAM as a starting point, and the combination of LPDDR5X and UFS 4.0 as standard. Considering the relatively late release date of the Meizu 22 series, its pricing strategy may not be overly aggressive. After all, competitor models equipped with the Snapdragon 8 Gen 2 for Galaxy processor have been released for nearly half a year, giving Meizu a relatively significant cost advantage.

Beyond the processor and memory, other specifications of the Meizu 22 series are also anticipated. It's speculated that the battery capacity could exceed 5500mAh, with support for 80W wired fast charging and 50W wireless fast charging. The addition of FlymeAIOS will optimize image processing, voice interaction, and other scenarios through on-device AI, such as real-time simultaneous interpretation and intelligent image algorithms, creating a tighter ecosystem with other Meizu products. Furthermore, full-function NFC, infrared remote control, dual speakers, an X-axis linear motor, and IP68/69 dust and water resistance are almost certain to be included in the Meizu 22 series.

In conclusion, the launch of the Meizu 22 series is not merely a simple hardware iteration but a declaration of Meizu's brand transformation and upgrade, representing an attempt to redefine its "small but beautiful" flagship philosophy. Through its pursuit of innovative design, high-end configurations, and a perfect ecosystem, Meizu aims to find its niche in the fiercely competitive mobile phone market and rebuild its brand image. Whether the Meizu 22 series will succeed and whether it can recapture its past glory remains to be seen. Specific specifications and pricing for the new phone have not yet been fully disclosed, but based on the available information, the Meizu 22 series is indeed worth anticipating. What are your expectations for the Meizu 22 series? Share your thoughts in the comments section.