Huawei Pura Pioneer Ceremony & HarmonyOS Intelligent Travel New Product Launch: A "Unthinkable" Product Unveiled on March 20th

Huawei Pura Pioneer Ceremony & HarmonyOS Intelligent Travel New Product Launch: A "Unthinkable" Product Unveiled on March 20thOn March 20th at 2:30 PM, Huawei officially announced its upcoming Pura Pioneer Ceremony and HarmonyOS Intelligent Travel new product launch event. The event is highly anticipated due to the unveiling of a series of new ecosystem products, the most intriguing of which is a new phone repeatedly teased by Huawei's Executive Director, Chairman of the Terminal BG, and Chairman of the Smart Automotive Solutions BU, Richard Yu, as an "unthinkable product

Huawei Pura Pioneer Ceremony & HarmonyOS Intelligent Travel New Product Launch: A "Unthinkable" Product Unveiled on March 20th

On March 20th at 2:30 PM, Huawei officially announced its upcoming Pura Pioneer Ceremony and HarmonyOS Intelligent Travel new product launch event. The event is highly anticipated due to the unveiling of a series of new ecosystem products, the most intriguing of which is a new phone repeatedly teased by Huawei's Executive Director, Chairman of the Terminal BG, and Chairman of the Smart Automotive Solutions BU, Richard Yu, as an "unthinkable product."

In a teaser video, Yu stated, "The suspense is about to be revealed! It's definitely a phone, but it's more than just a phone. Tune into my livestream on March 20th to see the 'unthinkable product'." Images from the teaser video suggest a centered punch-hole display design, but further details remain undisclosed. Huawei previously hinted that this new phone is "the first new form phone designed for native HarmonyOS," emphasizing its "born for HarmonyOS, native intelligence. Breakthroughs in hardware, software, and ecosystem, a whole new experience." Multiple companies, including Tencent, ByteDance, Alibaba, and Meituan, have optimized their app experiences for this device.

Digital blogger @Dingjiao Digital further revealed information about this product, codenamed "Verde," describing its design as "roughly like a small box, with a large, square outer screen, and the power button location might also be adjusted." Combining official and blogger leaks, it's speculated that this Huawei phone will feature a native HarmonyOS operating system and a foldable screen, but with an adjusted appearance and significantly different form factor. Its ultimate success will undoubtedly be a key market focus.

Huawei's previous teaser video used the tagline "16:10 Open Your Imagination," hinting at the phone's screen aspect ratio. Analysis suggests a vertical folding screen design. Considering that large-screen horizontal folding flagship models typically belong to the Mate series, and the name of this launch event, this new phone will likely belong to the Pura series. The screen form factor is one of the key selling points; the teaser video emphasized the adjusted aspect ratio, expected to be 16:10, resulting in a slightly wider screen when folded. Notably, the 16:10 aspect ratio is considered ideal for office work and creative tasks in the laptop world, implying broader application scenarios for this phone.

Besides the "unthinkable product," Huawei also teased another new product: the Huawei FreeBuds 6 earphones. Officially described as featuring a "water drop" design, they emphasize "pleasing sound quality and original aesthetics; both sound and form are dynamic." Digital blogger @Kanshan Uncle revealed that the Huawei FreeBuds 6 will be available in four colors, including Sky White and an online-exclusive Ceramic White that doesn't support wireless charging. The blogger also noted that the Huawei FreeBuds 6 competes with the AirPods 4 (non-noise canceling version).

Furthermore, the highly anticipated AITO M5 Ultra and the 2025 AITO M9 will also be showcased at the launch event. Yu revealed that pre-orders for the 2025 AITO M9 exceeded 30,000 units and the AITO M8 exceeded 58,000 units within a week, indicating strong market demand. The latest official teaser also highlights the AITO M9's HarmonyOS Intelligent Travel system with Huawei Xinghe Communication, supporting satellite communication, further enhancing its competitiveness.

In terms of automotive technology collaboration, BMW Group announced today a partnership with Huawei's terminal business to develop a smart application ecosystem based on HarmonyOS for BMW owners in China using Huawei terminals. This includes digital services like BMW Digital Key, HUAWEI HiCar, and the MyBMW App to improve user experience.

In summary, Huawei's launch event will unveil numerous new products and technology upgrades across smartphones, earphones, and smart cars. The "unthinkable product" has certainly piqued consumer interest. From the currently available information, Huawei is not only innovating in hardware but also consistently strengthening its software ecosystem and cross-industry collaborations to provide a more comprehensive intelligent experience. On March 20th, let's wait and see what surprises Huawei has in store. This launch event will undoubtedly be a significant industry event warranting close attention. Huawei's continued investment in the HarmonyOS ecosystem and deep collaborations with other brands point towards the future direction of intelligent technology, bringing more convenient and intelligent lifestyles to consumers. Through this launch event, Huawei will further consolidate its leading position in smartphones, smart cars, and intelligent ecosystems, setting a new benchmark for future technological innovation. The actual performance of the "unthinkable product" and market reception of other new products will have a profound impact on Huawei's future development strategy. This launch event is not just a product launch but also a crucial stage for Huawei to showcase its comprehensive strength and future development direction. We look forward to Huawei bringing us more surprises on March 20th. This launch event will undoubtedly be one of the most anticipated events in the tech world in March, with its influence extending to numerous related fields. Every major Huawei launch represents technological progress and exploration and innovation of future lifestyles.