Huawei's Mysterious New Phone: Not a Roll-Up or Foldable, but a Brand New Form Factor That Appeals to "Both Men and Women"

Huawei's Mysterious New Phone: Not a Roll-Up or Foldable, but a Brand New Form Factor That Appeals to "Both Men and Women"Huawei's Executive Director, Chairman of the Terminal BG, and Chairman of the Smart Car Solutions BU, Richard Yu, recently released a video on Douyin (TikTok) to further hype up Huawei's upcoming new form factor phone. The video, in the style of a "tease," successfully piqued consumer interest

Huawei's Mysterious New Phone: Not a Roll-Up or Foldable, but a Brand New Form Factor That Appeals to "Both Men and Women"

Huawei's Executive Director, Chairman of the Terminal BG, and Chairman of the Smart Car Solutions BU, Richard Yu, recently released a video on Douyin (TikTok) to further hype up Huawei's upcoming new form factor phone. The video, in the style of a "tease," successfully piqued consumer interest. Yu explicitly stated that the phone is not a typical roll-up, slide-out, or multi-folding phone (such as a four-fold or six-fold device). He humorously noted that netizens' imaginations were as "wild" as the phone's design, hinting at a ground-breaking concept that surpasses expectations.

Yu revealed some information about the phone, emphasizing its widespread appeal. The concise phrase, "Both men and women will love it," suggests a design and functionality that caters to a broad user base. He further described its popularity during internal testing, stating that colleagues who tried it "didn't want to give it back," indirectly highlighting its excellent user experience and high appeal.

This phone isn't a spur-of-the-moment creation; Yu revealed it was "ready last year," demonstrating Huawei's significant R&D investment and long-term planning. He defined it as a "brand new form factor" phone, emphasizing its "born for HarmonyOS" nature. This signifies that the phone will fully leverage HarmonyOS's advantages, achieving a perfect hardware-software integration for a novel user experience. Yu is confident in the new phone, boldly predicting it will be a "very popular flagship phone this year."

Details about this mysterious phone are gradually emerging, supported by previous reports from IT Home. Yu previously stated that the new product "is a phone, but it's more than just a phone," further fueling curiosity about its unique form factor. He also emphasized that "everyone in the country can afford it," suggesting a more consumer-friendly price, enhancing its market competitiveness.

Huawei's Terminal Business Product Line President, He Gang, also joined the hype, providing details about the phone's unique screen aspect ratio. He revealed that it adopts a 16:10 aspect ratio, confidently stating, "It's enjoyable to look at, no matter horizontally or vertically." This unique aspect ratio hints at innovations in screen display and content presentation, promising a more comfortable and immersive visual experience.

Crucially, this new phone will be the first to feature a native HarmonyOS official version and the first designed specifically for the native HarmonyOS system. This means Huawei will dedicate its efforts to creating a dedicated HarmonyOS ecosystem for this phone, fully leveraging the system's advantages to provide a smoother, smarter, and more personalized user experience. In a sense, this phone also carries the responsibility of further promoting the HarmonyOS ecosystem.

In summary, Huawei's upcoming new form factor phone represents a comprehensive innovation in design philosophy, hardware configuration, and software ecosystem. It's not merely an upgrade of a roll-up or foldable phone, but a bold exploration of phone form factors, a novel attempt at the future direction of phone development. Through Yu and He's repeated teasers, the phone has successfully attracted global attention. Its unique form, powerful performance, and consumer-friendly price suggest it will be a dark horse in the phone market this year. This phone not only represents Huawei's continuous exploration in innovation but also showcases its clear understanding of the future direction of mobile devices. Whether it will ultimately meet expectations and deliver a revolutionary experience to consumers remains to be seen. The launch of this phone is not only a technological feast but also a redefinition of phone form factors and user experience.

This new form factor flagship phone, "ready last year," will stand out in the fiercely competitive mobile phone market thanks to its unique selling points and strong technological support. Its "born for HarmonyOS" characteristic also represents a significant breakthrough in Huawei's independent operating system ecosystem development. Huawei's high confidence and expectations for this phone indicate it will be a significant product for Huawei in 2024, injecting new vitality and dynamism into the mobile phone market. Yu's repeated emphasis on "everyone in the country can afford it" further highlights Huawei's market positioning and the broad target user group, further raising expectations for this phone and making it one of the most anticipated highlights of the mobile phone market this year. The phone's design philosophy, hardware configuration, and software ecosystem have undergone comprehensive innovations, undoubtedly bringing new development directions and ideas to the mobile phone industry, delivering a profound impact.