The average selling price of Xiaomi phones has dropped to 1151.6 yuan, and the company's gross profit margin has reached a new high
On May 24th, Xiaomi Group announced its financial report for the first quarter of 2023 as of March 31st. Xiaomi's revenue in the first quarter was 59
On May 24th, Xiaomi Group announced its financial report for the first quarter of 2023 as of March 31st. Xiaomi's revenue in the first quarter was 59.48 billion yuan, a year-on-year decrease of 18.9% and a month on month decrease of 9.9%; After adjustment, the net profit was RMB 3.23 billion, an increase of 13.1% year-on-year and 121.3% month on month.
In the first quarter of 2023, Xiaomi Group's overall gross profit margin reached 19.5%, reaching a historic high.
Among them, the revenue from Xiaomi's smartphone business is 35 billion yuan. The ASP of Xiaomi's smartphones decreased by 3.1% from RMB 1188.5 per unit in the first quarter of 2022 to RMB 1151.6 per unit in the first quarter of 2023, mainly due to the strengthening of inventory clearance efforts in overseas markets.?
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