Apple iPhone 16 Pro Material Cost Exceeds Google Pixel 9 Pro, Chip Cost Increase Significant
Apple iPhone 16 Pro Material Cost Exceeds Google Pixel 9 Pro, Chip Cost Increase SignificantNikkei, in collaboration with Fomalhaut TechnoSolutions, conducted a material cost analysis of the Apple iPhone 16 Pro and Google Pixel 9 Pro, both priced at $999. The analysis revealed that the iPhone 16 Pro's material cost is $568, while the Pixel 9 Pro's material cost is only $406
Apple iPhone 16 Pro Material Cost Exceeds Google Pixel 9 Pro, Chip Cost Increase Significant
Nikkei, in collaboration with Fomalhaut TechnoSolutions, conducted a material cost analysis of the Apple iPhone 16 Pro and Google Pixel 9 Pro, both priced at $999. The analysis revealed that the iPhone 16 Pro's material cost is $568, while the Pixel 9 Pro's material cost is only $406.
The analysis shows that the iPhone 16 Pro's material cost increased by 6% compared to the iPhone 15 Pro, accounting for 56.8% of its retail price. The research found that the iPhone 16 Pro utilizes a more expensive chip, estimated at $135, a 4% increase from the previous generation. This chip enables generative AI functionalities and supports a high-performance camera system. Additionally, the iPhone 16 Pro's screen costs $110, and the camera components total $91.
In contrast, the Pixel 9 Pro's material cost decreased by 11% compared to the Pixel 8 Pro, representing 40.6% of its retail price, which is 16.2 percentage points lower than the iPhone 16 Pro. The Pixel 9 Pro's chip cost is $80, the display is $75, and the total cost of camera components is $61.
It's important to note that the analysis focused on the entry-level configurations of both smartphones for cost comparison purposes. These results are for reference only.
The analysis indicates that the increase in the iPhone 16 Pro's material cost primarily stems from the use of more advanced chips and camera systems. In contrast, the Pixel 9 Pro exhibits cost optimization in its material costs, with lower chip and camera component costs compared to the iPhone 16 Pro.
This material cost analysis provides a comparison of the hardware costs of the two flagship phones, reflecting the different strategies employed by Apple and Google in smartphone research and development.
Tag: Pro Cost Apple iPhone Material Exceeds Google Pixel Chip
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