iQOO 13 is Coming Soon: 2K Straight Screen + Snapdragon 8 Gen4, Challenging Xiaomi 15?

iQOO 13 is Coming Soon: 2K Straight Screen + Snapdragon 8 Gen4, Challenging Xiaomi 15?This month undeniably belongs to Apple. But the explosion of Chinese smartphone brands won't happen until mid-to-late October, when devices equipped with MediaTek Dimensity 9400 and Qualcomm Snapdragon 8 Gen 4 platforms will flood the market

iQOO 13 is Coming Soon: 2K Straight Screen + Snapdragon 8 Gen4, Challenging Xiaomi 15?

This month undeniably belongs to Apple. But the explosion of Chinese smartphone brands won't happen until mid-to-late October, when devices equipped with MediaTek Dimensity 9400 and Qualcomm Snapdragon 8 Gen 4 platforms will flood the market. Many models have already passed certification or have secured all the necessary qualifications for launch. Recently, a Vivo device with model number V2408A received certification. Industry insiders confirm this model is the iQOO 13, expected to debut in the fourth quarter, likely around Double 11.

Unlike previous years, iQOO's numerical series is dropping the Pro version, leaving only the standard edition. However, the standard version won't be positioned as a basic entry-level model. Instead, it will be built on the Qualcomm Snapdragon 8 Gen 4 mobile platform, targeting the high-end segment. Its launch date might be just a bit later than the Xiaomi 15 series. Even more noteworthy is that iQOO 13 will feature a pure straight screen design with a 2K resolution one of only two iQOO models to boast a 2K display paired with a Snapdragon 8 Gen 4 processor, the other being the Redmi K80 Pro. This unique configuration will undoubtedly fuel more competition in the market.

However, there are reports suggesting iQOO 13's imaging system might be slightly weaker than its predecessor, potentially dropping the telephoto lens. While this won't significantly impact daily use, it could be a disappointment for users who prioritize image quality. After all, product design is an art of compromise. Every brand needs to make choices based on its target audience and market demand. We can assume iQOO has conducted thorough research before reaching this decision.

iQOO has always adhered to the "Born Strong" brand concept, focusing on performance and gaming experience, while imaging has been Vivo's primary development focus. If iQOO 13's image configuration is comparable to the Vivo X200, it might create conflicts between the sub-brand and the main brand, potentially impacting the sales of the main brand's flagship models.

Currently, all brands are in a period of dormancy, and consumers are waiting. Everyone is anticipating Double 11. Therefore, brands are not rushing to dominate the market. Instead, they're focusing on refining their devices, which are slated to launch in late October and early November.

Overall, the arrival of iQOO 13 will add more excitement to the upcoming Double 11 market. Its 2K straight screen + Snapdragon 8 Gen 4 configuration, and its "head-to-head" clash with the Xiaomi 15 series, will be market hot topics. However, whether the adjustments to iQOO 13's imaging capabilities will affect its competitiveness in the market remains to be seen.