Meta's Instagram is preparing to launch new products that compete with Twitter in the summer
Titanium Media App reported on May 20th that Instagram is planning to launch a text based application that will compete with Twitter. According to insiders, the company is currently collaborating with well-known individuals and internet celebrities to test the project
Titanium Media App reported on May 20th that Instagram is planning to launch a text based application that will compete with Twitter. According to insiders, the company is currently collaborating with well-known individuals and internet celebrities to test the project. One of the insiders stated that the product has been secretly used by specific creators for several months.
Lia Haberman, who teaches social and celebrity marketing courses at the University of California, Los Angeles (UCLA), said that the application will be launched independently of Instagram but will allow users to associate related accounts. She posted a screenshot of the initial product description. The screenshot shows that this product may eventually be compatible with other Twitter competitors such as Mastodon. Haberman said, "From a historical perspective, we know that Meta likes to reference and recreate the features provided by other applications and third-party tools based on its expectations of user preferences." She pointed out that Musk once mentioned transforming Twitter into a "universal application" that would provide many functions in addition to publishing information. Considering that Meta draws on the achievements of other platforms, it is more likely to take the lead in achieving this goal by integrating the accumulated experience
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