BYD Han EV Champion Edition and Tang DM-i Champion Edition Officially Launched, Priced Between RMB 209,800 and RMB 299,800 and RMB 209,800 and RMB 239,800 Respectively.

BYD Han EV Champion Edition and Tang DM-i Champion Edition Officially Launched, Priced Between RMB 209,800 and RMB 299,800 and RMB 209,800 and RMB 239,800 Respectively.BYD officially launched two new models, the Han EV Champion Edition and the Tang DM-i Champion Edition, on March 17th

BYD Han EV Champion Edition and Tang DM-i Champion Edition Officially Launched, Priced Between RMB 209,800 and RMB 299,800 and RMB 209,800 and RMB 239,800 Respectively.

BYD officially launched two new models, the Han EV Champion Edition and the Tang DM-i Champion Edition, on March 17th. Both models are highly anticipated vehicles in BYD's lineup, and their launch has attracted widespread market attention.

Han EV Champion Edition is positioned as a mid-to-large-sized pure electric sedan, priced between RMB 209,800 and RMB 299,800. The model is equipped with BYD's latest blade battery technology, boasting a range of up to 715 kilometers and powerful performance, achieving a 0-100 km/h acceleration in just 3.9 seconds. Moreover, the Han EV Champion Edition comes with BYD's latest intelligent driving assistance system, enabling Level 2 autonomous driving.

Tang DM-i Champion Edition is positioned as a medium-sized plug-in hybrid SUV, priced between RMB 209,800 and RMB 239,800. The model is equipped with BYD's latest DM-i super hybrid technology, boasting ultra-low fuel consumption, with a fuel economy of only 1.5L per 100 kilometers. Additionally, the Tang DM-i Champion Edition boasts powerful performance, achieving a 0-100 km/h acceleration in just 7.9 seconds.

The launch of these two new models marks the beginning of a new wave of market offensive for BYD. BYD has achieved remarkable success in the electric vehicle sector in recent years, with its products highly competitive in the market. The launch of the Han EV Champion Edition and Tang DM-i Champion Edition will further enhance BYD's market share and solidify its leading position in the electric vehicle market.

Why did the two new models not enter the market at the "low price" rumored?

Previous rumors suggested that the starting price of the two new BYD models would be below RMB 200,000. However, the final announced prices are higher than previously expected. Industry insiders analyze that the reason for the anticipation of the "low-priced entry" of these two models stems from the positive market feedback of the Qin PLUS DM-i Champion Edition. Official data shows that the 2023 Qin PLUS DM-i Champion Edition received 32,000 orders within 7 days of its launch. Additionally, according to the China Passenger Car Association (CPCA), BYD's Qin series models sold over 30,000 units in February this year, a year-on-year increase of 24.6%.

However, BYD did not prioritize "low price" as its primary strategy for the new model launch, instead choosing to focus on enhancing product strength. The Han EV Champion Edition and Tang DM-i Champion Edition have significant upgrades in terms of range, power performance, and intelligent driving, which aligns with their higher price and reflects BYD's "technology-based" brand philosophy.

The Significance of BYD's New Model Launch

The Han EV Champion Edition and Tang DM-i Champion Edition are highly competitive in the market, and their launch will further enhance BYD's brand image and market position, solidifying its leading position in the electric vehicle market. The launch of these two new models also indicates the direction of BYD's future development, which is to remain focused on technological innovation, continuously improve product strength, and deliver higher-quality products and services to consumers.

Conclusion

The launch of the BYD Han EV Champion Edition and Tang DM-i Champion Edition marks another significant achievement for BYD in the electric vehicle sector. It signifies the beginning of a new wave of market offensive for BYD. These two new models will further enhance BYD's market share and continue to solidify its leading position in the electric vehicle market. In the future, BYD is expected to continue bringing higher-quality products and services to consumers.