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Li Jiaqi's Super Double Eleven Launch: Exclusive Live Room Red Envelope that Everyone Must Get

internet 2023-10-19 17:58:30 Source: NetEase Technology Report Beijing

On October 19th, it was announced that Li Jiaqi's Super Double Eleven was launched. MeiONE's VP Xinchuan revealed, "This year's Double Eleven promotion, we will provide everyone with exclusive live streaming room red envelope subsidies and benefits, with a single red envelope amount of up to 100 yuan

On October 19th, it was announced that Li Jiaqi's Super Double Eleven was launched. MeiONE's VP Xinchuan revealed, "This year's Double Eleven promotion, we will provide everyone with exclusive live streaming room red envelope subsidies and benefits, with a single red envelope amount of up to 100 yuan.

This year's Double Eleven, MeiONE has set the theme of the promotion as "low, low, low, low. Let's see Li Jiaqi first on Double Eleven". MeiONE Company's VP Xinchuan summarized the Double Eleven gameplay into three core keywords - pre-sales discounts+discounts, in sales selection+selection, and after-sales service+service.

How to provide "pre sale discounts+discounts"? Xinchuan explained that during the promotion period, users can enjoy multiple stacked discount mechanisms in Li Jiaqi's live streaming room.

It is reported that this year, on the basis of the "surprise coupons" provided by the Tmall industry and the "300 to 50 full discount" offered by the platform, Li Jiaqi's live streaming room will also provide users with physical rewards for consumption, and carry out promotional red envelope rain and live streaming room red envelope activities.


It is worth mentioning that this time, MeiONE has provided a large red envelope subsidy, claiming to achieve the "exclusive live streaming room red envelope that everyone must have". Many live streaming room users have already posted red envelopes on social media platforms, with amounts ranging from five to one hundred yuan.

Mei ONE introduced that from October 18, the column of "Li Jiaqi's Little Classroom" broadcast room for five consecutive days will provide users with detailed product explanations, divide the use scenarios, budgets and applicable groups by category, detail the use of consumer daily skin care products such as face cream, eye cream, sunscreen, and add model presentations and Q&A sessions to solve users' various questions one-on-one.

In addition, MeiONE will also play the role of "promoting classified shopping guides". On the one hand, the "Li Jiaqi Super Double Eleven Strategy Document" has been launched in the "All Girl Member Service Centers" mini program. As in previous years, users can quickly understand the content, time, and price information of the promotional period through the strategy document.

From October 24th to November 11th, MeiONE's three live streaming rooms will set up a large category and small category special session, covering multiple categories such as beauty, lifestyle, trendy electricity, home decoration, mother and baby, fashion, food, etc. Whether during daytime or nighttime, consumers can choose the live streaming content of the categories they want to watch based on their free time and category preferences.

MeiONE starts with a dual guarantee of "full link service+triple after-sales service". Before sales, a professional team conducts multi-dimensional qualification audits of the products to achieve genuine guarantee. During sales, professional, authoritative, and detailed product explanations are provided to users through live streaming rooms, while after-sales service provides users with triple after-sales service from the platform, merchants, and live streaming rooms.

Wei Yinghui believes that the pre-sales and during sales services of live streaming e-commerce are important, but they are not the key to testing the service capabilities of a live streaming e-commerce institution. The key lies in the improvement of after-sales service. Only when after-sales service satisfies users can it be considered a closed-loop protection of consumer rights.

To this end, the MeiONE business and service teams attach great importance to the performance and after-sales aspects, and are committed to creating a complete after-sales service system, including opening a 365 day after-sales service channel covering multiple platforms, and taking a series of measures to ensure the effectiveness of after-sales service. It is reported that in terms of service effectiveness, MeiONE can also ensure that over 90% of after-sales problems are resolved to the satisfaction of users within 24 hours during the promotion period.

We are willing to use our utmost sincerity and effort to make everyone recognize that MeiONE provides one of the best high-quality guarantees in the industry in terms of consumer service and rights protection, "said Wei Yinghui, a partner of MeiONE.


Double Eleven has entered its fifteenth year, and MeiONE stated that this year, it will fully leverage its value to users, providing consumers with good products and good prices, while helping brands achieve a closed-loop empowerment of the industry from recognition to planting grass. (One Orange)

Tag: Li Jiaqi Super Double Eleven Launch Exclusive Live Room


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